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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

For inspiration in banking innovation, we often look to other industries. Instead of thinking traditionally, Gentle Monster pursued a strategy of innovation and creativity to become the hottest sunglass company globally, creating a company currently valued at $900 million. COI marketing for banks should always be a top priority.

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Change management in banks and credit unions: A key to success

Abrigo

Why change management is vital for banks and credit unions Regulators promote change management to manage risk, but banks and credit unions can also achieve important benefits when they manage change. This article describes recent comments by financial regulators about managing change.

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Investing in America: 7 Strategies and 7 Tactics That Can Drive Business

South State Correspondent

In this article, we breakdown the details and discuss seven strategies and seven tactics banks use to set themselves apart. Below, we outline some considerations to help banks set strategies and tactics, including providing references to help educate your bankers and customers. There are lots of details and breadth in these programs.

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The Secrets of Expert Deposit Pricing Management

South State Correspondent

With loans, it’s hard to discern expert-level skills unless you know the market and the credit. Non-Expert Deposit Pricing Management – How To Destroy Bank Franchise Value The best way to quickly destroy value is to peg a deposit product to an index such as SOFR, Prime, Fed Funds, or Treasuries. Deposits, however, are pure.

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Using The French Defense in Deposit Management

South State Correspondent

Banks can use the French Defense in deposit management. The French Deposit Management Defense. The French Deposit Defense stops a bank from executing a deposit promotion in a local market. First, it reinforces its training to its employees with a message that underscores the problem of marketing with rates.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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Best Banking Books To Create The Modern Banker

South State Correspondent

To do this, we teamed up with Jack Hubbard, Managing Partner of the Modern Banker , to bring you our collective favorites. These books span a range of banking topics but emphasize second-order thinking, productivity, building client relationships, and innovation. It’s research-based, with a good buzz out in management circles.