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Airbnb: How To Win The $1.4T Battle For Millennials

PYMNTS

For example, studies show that one in every five millennials would abandon travel booking processes if their preferred payment method was not offered. Millennials are set to become a significant portion of global travelers (they already are, in fact), so it is critical for platforms to reach them in the channels where they are already.

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What Hath Bridge Millennials Wrought To Commerce And Payments?

PYMNTS

The new year will bring a new round of one of the hottest games in the payments-and-commerce world: What makes millennials tick? Census, millennials are 25 to 34 years old. The reason for that is because data shows a significant difference in payments and commerce between this segment and the Census view of millennials.

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Millennials Reluctant To Give Personal Data, Businesses Depend On It

PYMNTS

Between the Instagram selfies, Twitter hashtags and Facebook posts, millennials seem to overshare. The more information that’s asked of them, the less likely it is that [millennials] will finish the application,” said Johnny Ayers, cofounder of Socure. “The It’s All About The Use Case . And they need customer data — at least some.

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How fraudsters target different generations

Independent Banker

Community banks can find ways to mitigate age-related fraud through technology, as well as by educating their customers of their particular risks. Fraudsters typically target millennials via text messages that promise rewards, shipment tracking and other automated messages that make them vulnerable to phishing attacks.”.

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How CFIs Can Remain Relationship-Focused in a Digital World

Abrigo

Key Takeaways With more customers leveraging channels like online and mobile banking, community financial institutions are trying to solve how to maintain their hallmark community focus in an increasingly digital world. Technology can create efficiencies that allow them to reimagine customer interactions moving forward.

Lending 259
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How CFIs Can Remain Relationship-Focused in a Digital World

Abrigo

Key Takeaways With more customers leveraging channels like online and mobile banking, community financial institutions are trying to solve how to maintain their hallmark community focus in an increasingly digital world. Technology can create efficiencies that allow them to reimagine customer interactions moving forward.

Lending 195
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Communicating With Millennials

William Mills

Observing the financial struggles their parents endured, the millennial generation — those born between the early 1980s to the early 2000s–have developed a different point of view about finances and the financial industry than those of the baby boomers or Generation X. Retirement.