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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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Improving Debt Collections – It’s More Than Just Technology…

Perficient

Our financial services practice is helping banks, credit unions, and other credit providers optimize their collections process by infusing to omni-channel technology, process improvements, and best practices. We’re helping them connect with more customers than ever before, and in new ways, to achieve higher contact rates.

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Perficient Listed in Forrester Now Tech: Salesforce Consulting Partners, Q1 2021 Report

Perficient

Staying on top of the trends with ongoing training and certifications. Forrester defines Salesforce consulting partners as: “Services providers that can help Salesforce customers successfully transform their business using Salesforce technology. Perficient’s Functionality Lies in Technology Services.

Report 507
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Digital Banking: Humanizing the Customer Experience

FICO

Be fascinated by your customers, not your technology. Make customers feel safe. I covered commandments 1, 2, and 9 in my post on The Customer Journey. Many enterprises have succumbed to the inclination to digitize everything, which by default leads to cold, clinical experiences. Omnichannel is customer-led.

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Top 6 Trends for the Banking Industry in 2024

Perficient

Driven by technological advancements, regulatory changes, and shifting consumer preferences, the banking industry must evolve and respond accordingly. Intelligent automation and other data analytic tools enable banks to optimize processes, enhance decision-making, and improve customer experiences.

Trends 221
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Fleet Feet: Running Shoe Retailer Sprints With Technology

PYMNTS

The Carrboro, North Carolina-based chain has used its technology-first strategy to get, keep and grow its customer base – even while its stores were shut down early in the pandemic. Fleet Feet has come up with proprietary technology to address that. More than one million Fleet Feet customers have used the technology.