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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

Consumers are looking for online buying processes that are easy and can provide opportunities to search, learn, and purchase products without and roadblocks, especially during COVID-19. To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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Perficient Named a Major Player in Two Global IDC MarketScape Reports

Perficient

In today’s competitive landscape, prioritizing customer experience is essential for success, making it crucial for organizations to choose the right professional services partner to help them deliver exceptional experiences that meet customer expectations. What Does This Inclusion Mean for Perficient?

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Customer Experience Surpasses Brand, Price

PYMNTS

This is the year that customer experience surpasses brand and price as the most important factor in retail. That’s just one of the conclusions drawn in the latest American Customer Satisfaction Index (ACSI) out of U Michigan’s Kellogg School, which focuses on retail. Online retail increased by 1.3 out of 100.

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Digital-First Economy Improves Automotive Customer Experience

PYMNTS

The digital-first economy was huge factor in automotive sales this year, as evidenced by a new report from JD Power. As automotive dealers implemented and refined digital procedures during March and April, buyer satisfaction among digital customers increased.

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Were online customers more satisfied during the COVID-19 pandemic?

Perficient

Other companies who were late to creating digital customer experiences suffered as people stayed away from traditional stores and shopped online. But even the best companies struggled to keep customer satisfaction levels high during 2020. See Report: Digital Transformation Is Key To Boosting Customer Satisfaction.

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