Remove Customer Experience Remove Information Remove Marketing Remove social media
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Good Customer Service, Does it Create Good Customer Experiences?

Perficient

This transition is never the easiest for either party, but businesses must adapt and step up their game when accommodating and providing a seamless shopping experience for their customers. Here are tips discussed to ensure customers receive the best shopping experience in conjunction with an unexpected, digital switch.

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How Hot Head Burritos Is Addressing COVID-19 By Reassessing Customer Experience

PYMNTS

Honest customer feedback can be critical to improving customersexperiences at QSRs as restaurants reopen and invite consumers into reconfigured dine-in areas. Hot Head Burritos relied heavily on social media marketing efforts as many states rolled out stay-at-home orders. Lessons Learned.

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Customer Experience in Financial Services

Celent Banking

Customer Stories. Experience Recovery. These are a handful of the topics discussed at this week’s Customer Experience for Financial Services (CXFS) Conference, organized by Worldwide Business Research in Charlotte, NC. This enables firms to mine and analyze the data to inform customer-centric innovation.

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Controlling the Narrative: How Financial Services Institutions Can Stay Ahead of Reputational Risk

Perficient

Heightened Role of Trust and Reputation Nearly all crises, if not handled promptly and thoroughly, can cause a company to lose the trust of its important customers, clients, and counterparties.​ Uses social media and analytics to assess market sentiment and generate prescriptive insights on threats to brand reputation.

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Market your community bank with first-party data

Independent Banker

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. To be able to get access to first-party data and use it strategically is probably the next big opportunity for banks,” says Eric Cook, chief digital strategist at digital marketing agency WSI Digital in Prudenville, Mich.

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Watson Marketing Delivers a Competitive Edge that Financial Institutions can Bank On

Insights on Business

More than ever – millennials seek customized experiences without a corresponding increase in prices. Cognitive computing systems are based on four key principles: Learn and improve by leveraging each new piece of information. Identify customers with comparable issues and proactively reach out to resolve their issues.

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10 Questions Banks Should Ask About Their Digital Account-Opening Capabilities

Perficient

Few banks leverage pre/auto-fill and auto-complete data capture, and many don’t even save initial customer information (name and email) until the customer completes all initially required fields (i.e., What information is easily obtainable via social media, making it less useful for KYC and security purposes?