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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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Are fintechs leading the way in customer experience?

NCR

Customer experience is an extremely important barometer of performance in the retail banking industry. Customers who have a positive experience are more likely not only to stay with their bank, but to recommend it to others. The post Are fintechs leading the way in customer experience?

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Banks and Credit Unions View Fintech Partnerships a Key Growth Strategy for 2020

Gonzobanker

Fintechs can provide better design capabilities, improved customer experience, research states. Financial institutions are making fintech partnerships a key priority in 2020, according to a new study from Cornerstone Advisors. The annual What’s Going On In Banking study explores how senior executives from 300 U.S.-based

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UK Study Finds Broad FI Support For Open Banking

PYMNTS

Additionally, as many as 46 percent expect to see better customer experiences. And it is customer experience that has spurred 56 percent of companies to embrace open banking , with 53 percent citing the need to be innovative and competitive across financial services.

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FinTechs, FIs Uniting Over Distributed Banking For Disbursements

PYMNTS

Ingo Money CEO Drew Edwards recently told PYMNTS that “Historically, banks have viewed FinTechs through an ‘us versus them’ lens — and rightly so, because, in so many cases, the banks were disintermediated or relegated to become ‘dumb vaults’ for the FinTechs they partnered with. Consumerization Continues. “A

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BNZ protects customers (and the customer experience) with IBM Safer Payments

Insights on Business

Mobile banking is particularly vulnerable as 65% of fraudulent transactions were perpetrated through a mobile browser or mobile app according to a recent study. Protecting customers and the customer experience. billion to nearly $50 billion.