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Bank Brand Value: Calculated!

Jeff For Banks

I ask and ask and ask: what does brand get you? Forbes calculated brand value in their " World's Most Valuable Brands " by taking anything that a company achieves over an 8% return on equity. Driving ROE higher, but hardly due to its brand. A superior brand usually would command superior price points. i.e. brand.

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Financial Brand Forum 2018: 7 Takeaways in 7 Minutes

Gonzobanker

Financial Brand Forum , an exponentially growing event now in its fifth year – targeted at the morphing worlds of financial marketing, sales and service – is a well-oiled machine with several coats of highly buffed wax. The post Financial Brand Forum 2018: 7 Takeaways in 7 Minutes appeared first on Gonzobanker. Digital First Now!

Branding 121
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Salesforce Launches New Features For Easier Social Commerce, Global Transactions

PYMNTS

“Like previous Quick Start Commerce Solutions, managed services are included to help brands get up and running quickly without complex integrations.” Those include support for multiple languages and currencies and the capacity to calculate and display value-added taxes.

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Revolut Taps JPMC To Raise $1.5B For Global Expansion

PYMNTS

Late last month the company announced it was expanding its partnership with Visa to include five new regions in 24 markets including Canada, Japan, Singapore and the U.S. As part of the newly expanded partnership, Revolut will primarily issue Visa-branded cards in the global expansion. banking licence.

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Mastercard Tops 20174Q Views on Robust Cross-Border Transactions

PYMNTS

tax laws had on other firms recently reporting results, Mastercard put up numbers Thursday (Feb. Excluding the aforementioned tax impact, earnings per share came in at $1.14, two pennies better than Wall Street expectations. billion Mastercard and Maestro-branded cards issued globally as of year-end. Absent the same impact U.S.

Taxes 100
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Flow Lands $16M In VC Funding, Wants VC Insight

PYMNTS

According to a report in TechCrunch profiling the startup, Flow created a platform that helps brands and retailers sell their products in multiple regions and geographies. Flow takes care of currency, local pricing, payments and shipping to provide the cheapest way for brands to get their products to merchant’s international customers.

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Virtual Mall Platform Finds Traction

PYMNTS

But a new eCommerce platform coming out of the Alibaba Group in Southeast Asia is bringing a unique business model to malls in that region, one that could provide a blueprint for struggling U.S. It connects shoppers to more than 18,000 leading international and local brands. shopping destinations.

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