article thumbnail

Financial Brand Forum 2018: 7 Takeaways in 7 Minutes

Gonzobanker

Financial Brand Forum , an exponentially growing event now in its fifth year – targeted at the morphing worlds of financial marketing, sales and service – is a well-oiled machine with several coats of highly buffed wax. The event included a mix of CLOs, COOs, CEOs and board members, not mainly CMOs anymore. Digital First Now!

Branding 121
article thumbnail

Western Union Expands Real-Time Digital Payments To 100 Countries

PYMNTS

Western Union first unveiled the goal of expanding digital payments to 100 countries during its investor day event in 2019. has four million customers and is β€œan established regional brand in a fast-growing digital wallet market,” Western Union noted in a press release on the deal. also called stc pay, for up to $200 million.

Payments 361
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Pandemic Continues To Dull Allure Of Luxury Goods

PYMNTS

That estimate comes from market intelligence company GlobalData, which predicts that total spending in the region will dip to $60.3 GlobalData analysts say the closure of a number of luxury-branded stores across Asia Pacific makes a short-term recovery unlikely. billion in 2020, compared to $62.4 billion in 2019.

Branding 246
article thumbnail

Customer Retention Rules Reopening Strategies

PYMNTS

Campaigns can be configured by individual location, region or date.”. That ability to reach out is critical for brands, according to a new study from NCSolutions. Many major advertisers have asked us to develop targets for consumers during major life-changing events like weddings, having a baby or buying a home.

Strategy 140
article thumbnail

Retail SMBs Face Up To Q4 Marketing Opportunities

PYMNTS

But the calendar is so full of events this year that the β€œwhen” might be more important than the how. With so many companies giving their employees Election Day off, it could be an opportunity for a one-day sales event both online and in-store. In past years, the strategy could be more granular, such as choosing the right messaging.

Retail 169
article thumbnail

Behind β€œTeam Perficient:” A Hole-In-One Partnership with Top PGA and LPGA Golfers

Perficient

The benefits of those relationships do drive some national exposure for us but the branding benefits accrue primarily in the specific markets. So, we felt good about the game’s ability to weather the storm and keep the major tournaments and events on track. Bill, thanks for the time. Hey Marisa, thank you for the interest.

St. Louis 340
article thumbnail

Amazon’s Prime Day Set For October 13, 14

PYMNTS

s annual Prime Day shopping event will be a two-day spectacle. It offers savings on products from small businesses and top brands for Prime members. For the second consecutive year, Amazon.com Inc.’s Analysts estimated the initiative, scheduled for Oct. 13 and 14 has the potential to break its fourth-quarter earnings record.

Seattle 193