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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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How Experiential Retail Is Giving Physical Stores An Edge

PYMNTS

As 2020 unfolds, the retail business has been dramatically altered. But with consumer spending holding steady, it’s important for retailers to grasp the opportunity to create innovative ways to get, keep and grow customers. So, what constitutes experiential marketing for retailers? Wine and cheese for the shoppers?

Retail 210
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Visa’s Sensory Branding Goes Global

PYMNTS

Today (June 17) Visa is announcing that their sensory branding suite is in over two dozen countries care of a dozen new partnerships. Visa’s sensory branding suite of products includes a sound, animation and haptic cues for consumers and merchants when a Visa transaction is completed.

Branding 116
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Klarna: Financing Better Customer Experiences

PYMNTS

Brian Billingsley, CEO North America at Klarna , joined Karen Webster to discuss those partnerships and the benefits that it believes its more streamlined financing options can bring to the consumer purchasing experience. The Revolving Difference.

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Why It’s Too Soon To Count Out Brick and Mortar Retail

PYMNTS

Retail is not the same as it was at the beginning of 2020 — in fact, it isn’t the same as it was a mere month-and-a-half ago, given the quick and sweeping changes that COVID-19 has brought in its wake. Amid economic uncertainty, certain retailers are adapting and innovating in ways we haven’t seen before,” Molnar told Webster. “In

Retail 197
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Returnly Raises $19M To Help Retailers Handle Returns

PYMNTS

Returnly said it will use proceeds from the fundraising to help retailers compete against Amazon by growing its merchant services and expanding its product offering. Returnly partners with retailers to help them remove any friction related to returns. Affirm and existing investors also participated in the round of funding.

Retail 134
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How A Retail Incubator Could Produce The Next Big Innovation

PYMNTS

One example in retail and payments is tech incubators — specifically, those run by specific companies and brands, a trend that shows signs of growing even more in the 2020s (which, let us remind you, are only a few months away). This QR code can lead to a more expensive transaction and a less seamless experience compared to NFC.”.