Amazon Pay: How Brands Can Create Trusted Conversations With Consumers Online
PYMNTS
SEPTEMBER 9, 2020
There are many ways to mark the massive shift to digital that’s happened in the past six months, from baby boomers who’ve moved online after favoring real-world shopping to merchants who’ve made a hard shift toward digital and omnichannel. She said a “trust halo” that surrounds the payment product often acts as a boost for other brands.
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