Remove Branding Remove Customer Experience Remove Online Remove Security
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Amazon Pay: How Brands Can Create Trusted Conversations With Consumers Online

PYMNTS

There are many ways to mark the massive shift to digital that’s happened in the past six months, from baby boomers who’ve moved online after favoring real-world shopping to merchants who’ve made a hard shift toward digital and omnichannel. She said a “trust halo” that surrounds the payment product often acts as a boost for other brands.

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Mastercard And Ethoca Help Merchants, Issuers Improve Online Transaction Clarity

PYMNTS

A new Mastercard initiative aims to improve online transaction clarity so that customers can know exactly who they purchased from, according to a press release Tuesday (Sept. The release said doing so is a way to both clear up confusion for customers and also to allow brands a way to establish more presence.

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Shutting The Front Door On Online Fraudsters

PYMNTS

Building a secure customer journey is always a bit of a balancing act. It has to be secure first and foremost, particularly when payments data is on the line. Brands are typically aware of the potential for fraud to show up at the end of an anonymous transaction with a new user, stolen card number at the ready.

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Salesforce Launches NFT Cloud

Perficient

Adam Caplan, Salesforce’s Senior Vice President of emerging technology, explained said that the software targets brands who want to drive engagement and provide their customers with special event access via NFTs rather than sell works of art.

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Equifax Strikes Deal To Buy Kount

PYMNTS

"As digital migration accelerates, managing authentication and online fraud while optimizing the consumer's experience has become one of our customers' top challenges,” Equifax CEO Mark W. Begor said in the announcement.

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Delivery Time And Brand Packaging Can Secure Customer Loyalty

PYMNTS

A study by Dotcom Distribution, a logistics and fulfillment firm, found that close to 90 percent of online shoppers consider delivery times central to their decision to shop with an eCommerce brand in the future. In 2015, 60 percent claimed that brand packaging affected their perceptions versus 68 percent in 2016.

Branding 100
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Modal, Honda Collaborate On Financing For eCommerce Platform

PYMNTS

The surge in automotive online purchasing traffic sparked by the pandemic has led to increased demand for eCommerce. Our new financing will allow us to further distinguish our offerings and customer experience as an industry innovator," said Modal CEO and Founder Aaron Krane. 8) of a $15 million Series A financing.

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