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New Report: SMS-Based Outreach Helps Merchants Authenticate Consumers, Boost Online Sales

PYMNTS

Businesses and financial institutions (FIs) are constantly examining ways to make their customers’ accounts more secure, especially as more consumers go online to make purchases and transact during the ongoing COVID-19 pandemic. Deep Dive: The Benefits And Drawbacks Of Using SMS-Based Verification. About The Tracker.

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Paytronix Offers Toast Eateries Online Ordering Integration

PYMNTS

Customer engagement firm Paytronix Systems said its online ordering software, using the software-as-a-service model, has what it takes to beef up food-delivery revenues. Paytronix said its online ordering saves time by taking brand information directly from Toast’s POS system, including menus and hours.

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Clienteling Gives Retailers COVID-19 Interaction Options

PYMNTS

Clienteling — the practice of assigning retail sales associates to high value customers — is having a moment. According to Boston Retail Partners , 63 percent of retail personnel can’t identify customers prior to checkout. For retailers, LiveConnect delivers an effective and meaningful way to engage with their customers.

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Early Days: AI Shows Promise And Limitations For Retailers

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Start creating more customer data to feed the algorithm and then you too can join the artificial intelligence (AI) retail revolution. Retailers can engage with an “AI lite” strategy that produces lookalike customer data and a level of predictive analytics. But the present and future of AI in retail is much richer. Not so fast.

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Why Health And Beauty Retailers Are Driving Digital Innovation

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Amid great technological change, health and beauty retailers are developing strategies to drive innovation. In some cases, retailers are using social media tools such as Instagram to post promotions and product tutorials — or interact openly with consumers about their offerings. Just under half — or 45.9

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Gap Between In-Store, Online Shrinking

PYMNTS

As retailers improve their inventory and fulfillment options, the gap between in-store and online commerce appears to be shrinking, at least according to a new report. foot traffic to retail stores saw its largest drop, 9.9 percent, in May, according to RetailNext. Brands are making that investment and it really is paying off.”.

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Future Tech Comes To eCommerce

PYMNTS

Future tech is no longer the province of high-end retailers. Innovations in 3D and augmented reality (AR) eCommerce are leveling the playing field and bringing conversion-centered visual technology to any online retailer. The main expansion of 3D is being seen in its dual usage for consumers and retailers.

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