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There’s No Secret Sauce: Put Financial Services Customer First, and You Too Will Grow

Perficient

TD emphasized that this elevated focus on the customer experience has proven essential to their business strategy and that they are continuing to invest in marketing and technology to ensure their preparedness for continuous growth. “As

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Perficient Included in Gartner’s 2020 Marketing Technology Vendor Guide

Perficient

Perficient was recently included as a marketing technology integrator in Gartner’s Marketing Technology Vendor Guide, 2020. According to Gartner’s CMO Spend Survey 2020-2021 , marketing technology currently accounts for 26% of budgets – a larger percentage than media, in-house labor, and agencies.

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Improve Engagement with Web Push Notifications and Sitecore Marketing Automation

Perficient

With better view and click through rates and less regulatory hurdles then email, they have become a popular channel for digital marketers trying to reach their audiences. The SXA component allows content authors to select the goal using a custom experience button. This goal will be used to trigger Marketing Automation.

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Perficient Named a Major Player in Two Global IDC MarketScape Reports

Perficient

In today’s competitive landscape, prioritizing customer experience is essential for success, making it crucial for organizations to choose the right professional services partner to help them deliver exceptional experiences that meet customer expectations. What Does This Inclusion Mean for Perficient?

Report 251
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Connecting Loyalty, Analytics, and Personalization in the Payments Industry

Perficient

In other words, loyalty data does not just enhance the customer experience of the card owner; it enhances an organization’s ability to upsell and cross-sell to all involved parties.

Analytics 309
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Qdoba, Paytronix Team To Bolster Customer Experience

PYMNTS

Jill Adams, vice president of marketing with Qdoba, said the new options for customers, combined with efficiency for the company, made the endeavor a worthwhile one. That service will allow the chain to access a new level of information via data processing and analytics from the Paytronix model.

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Top 6 Trends for the Banking Industry in 2024

Perficient

Banking institutions are responding by integrating advanced technologies, particularly artificial intelligence and data analytics, into their lending operations to enhance efficiency and adaptability. Personalization not only enhances the customer experience but also strengthens the bond between banks and their clientele.

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