Remove support legal target-market-determinations
article thumbnail

How Can Financial Services Institutions Better Support Women? – An International Women’s Day Blog

Perficient

Fortunately, most societies today don’t legally bar women from partaking in these tasks, but the ancient history of shutting doors on women seeking greater financial control has left an undeniable gender gap in the world of financial services and a lingering, detrimental attitude that money management is a man’s job.

article thumbnail

Bank Regulators Seeking Comments on the Use of AI and ML in the Industry

Perficient

The RFI also solicits the industry’s views on the use of AI in financial services to assist in determining whether any clarifications from the agencies would be helpful for the use of AI in a safe and sound manner. These technologies are also used to better target marketing in retail and customize trade recommendations in wealth management.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

article thumbnail

9 Steps to Creating a Content Hub That Converts

Perficient

People have been talking about content marketing for years. The effects of good content marketing can be long-lasting, offering ongoing engagement while other tactics capitalize on shorter-term opportunities. We follow these nine steps when initiating content hubs with our clients: Determine Goals. Step 1: Determine Goals.

Google 429
article thumbnail

Banking Predictions 2024: Gray Skies Are Going to Clear Up (in 2025)

Gonzobanker

Prediction: A $100+ billion bank will acquire a smaller BaaS-focused bank in 2024 to accelerate its entry into the BaaS market and then bolster that acquisition by adding a healthy dose of technology, compliance and business development resources to the BaaS bank. ” You don’t price—and sell—capabilities. money) is.

Fintech 88
article thumbnail

Arizona’s regulatory sandbox is open for play

CFPB Monitor

On August 3, 2018, Arizona began accepting applications for its regulatory sandbox that “enables a participant to obtain limited access to Arizona’s market to test innovative financial products or services without first obtaining full state licensure or other authorization that otherwise may be required.”

Arizona 68
article thumbnail

Bias, fairness, and other ethical dimensions in artificial intelligence

BankUnderground

Redlining is the historic unlawful practice of providing exploitative interest rates to minority ethnic people relative to their White counterparts; the policy does so by targeting geographic areas that are predominately none-White and deeming them as risky. basis points more for purchase mortgages and 2.0 or leave a comment below.

Training 129