New Lottery-Linked Savings Accounts Are Fun … And Growing
PYMNTS
OCTOBER 21, 2020
A New York-based startup is shaking up the stodgy world of banking by offering customers a chance to win prizes as an incentive to save money. Adam Moelis , co-founder and CEO of Yotta Savings , told PYMNTS that the idea of rewarding savers makes sense, given how much people love to play the lottery but struggle to sock money away.
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