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Will Our Love-Hate Relationship With Social Media Ever Break?

PYMNTS

consumers and social media. Data breaches, marketing so targeted and specific that it can feel creepy, lack of privacy and regrets over wasted time – people complain constantly about how social media causes or enables all of that. It found that, in general, people think social media does more harm than good.

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Revolutionizing the Way We Pay: The Top Payment Industry Trends You Need to Know in 2023

Perficient

Security/Biometric Payments With the widespread popularity of digital payments continuing to grow, security remains at the forefront of concern for payment companies and their vendor partners. To use this offering, cardholders enrolled a fingerprint to have securely stored on their card. million this year and 94.4

Industry 471
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The Formula For Brand Affinity Marketing To Make Your Bank Go Viral

South State Correspondent

More private security was brought in and fights increased. What ensued was an out-of-the-box brand affinity marketing tactic that banks can use to promote their brand today. Creating a Brand Affinity Marketing Solution. This is why influencers work in social media. Who Can You Align Yourself With?

Branding 195
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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

Gentle Monster Background Founded in 2011 by Kim, Gentle Monster initially struggled to break through against large brands like Luxottica which controls an estimated 30% of the US market, and is behind almost every single designer eyeglass brand you can think of, including Ray-Ban, Oakley, Armani, Ralph Lauren, Chanel, Prada and many more.

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Social Shopping Struggles With The Burden Of Potential

PYMNTS

However, 8 percent of Cyber Monday visits did originate from social media, an increase of 17.5 It comes from WBR Insights , which credits customer engagement via social media. Brand advertisers, it says, need to justify social media ROI. percent from the prior year. We’ve identified three.

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Facebook Launches New Market Research App

PYMNTS

Facebook announced that it is launching a new market research app called Study from Facebook. The social media giant, which has come under fire for its handling of user data, has vowed that the app will be used responsibly. This is all accessible before participants provide any market research information to the app.

Marketing 100
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Snapchat Parent Seeks Profits As It Raises $1B In Debt Securities

PYMNTS

CEO Evan Spiegel outlined profitability goals for 2019 in a memo last year and as of June 30, the company had more than $335 million in cash and equivalents and $849 million in marketable securities. Its stock is up 181 percent year to date. . The debt offering will take the form of convertible senior notes set to mature on Aug.

Security 115