CB Insights

MARCH 4, 2019

From the growth of autonomous vehicles to flying robotaxis, we identified the top auto tech trends to watch in 2019. GET the 61-page mobility TRENDS report. Download the free report to learn about the biggest emerging trends in mobility and strategies to watch for 2019. Mobility-as-a-Service (MaaS). Electric Vehicles.

Trends 56

Trends Mobile Technology blockchain 56

Perficient

SEPTEMBER 30, 2020

But, as with everything else in 2020, this may be a trend that will be significantly impacted as well. ” As you can see, the top two responses are “There will be a Cyber Quarter” at 41%, and “People will do most of their shopping online instead of in-store” at 40%. Check all that apply.”

Video 508

Video Survey Strategy Marketing 508

PYMNTS

JANUARY 8, 2020

Macy’s performance during the holiday season reflected a strong trend improvement from the third quarter,” CEO Jeff Gennette said, according to CNBC. Customers responded to our gifting assortment and marketing strategy, particularly in the 10 days before Christmas.”. Online spending reflected 15 percent of the total, up 18.8

Retail 131

Retail United States Marketing Strategies Report 131

PYMNTS

SEPTEMBER 11, 2019

Already, trends are emerging that promise to play out with greater steam in the 2020s. It found “some retailers are using VR to entice users to take a second look at their brands, deploying it first as a marketing strategy to better connect specific visuals with their brands in consumers’ minds, with sales as a secondary component.

Retail 192

Retail San Diego San Francisco Branding 192

Perficient

MARCH 1, 2021

award-winning Here’s Why digital marketing video series, Eric Enge gives some retrospective on the history of digital marketing and SEO and shares lessons that can be applied to today’s digital marketing strategy. ? ? ? ? ?. One, (these are specific, by the way, to digital marketing), Chrome retiring cookies.

Marketing 309

Marketing Study Video Phoenix 309

PYMNTS

OCTOBER 6, 2016

Retailers continue to rely on paid search and email marketing channels, but mobile marketing and social media are continuing to increase in popularity as a way for businesses to grow their customer acquisition, according to a new study.

social media 205

social media Survey Retail Online 205

Social Assurance

SEPTEMBER 17, 2021

Digital listings, if it’s not already, should be a crucial part of your 2021 and 2022 marketing strategy. One of the trending areas of focus for financial services marketing has been to make websites ADA compliant. Here are a few ways this resource could play a role. Send Local Communications.

Marketing Strategies 15

Marketing Strategies Strategy Marketing How To 15

PYMNTS

JULY 2, 2018

The trend comes at a time when brands are facing other changes on the social media site. Ten direct-to-consumer companies recently surveyed by Digiday all said their marketing plans are relying less on Facebook, as focus and dollars shift to other online marketing channels — and that includes Instagram , owned by Facebook. “The

social media 124

social media Policies Marketing Strategies Branding 124

NCR

MARCH 17, 2016

In light of these trends and statistics, what are the key trends for 2016? Deployment of whitelisting solutions that prevent the execution of unauthorized code on ATM systems remain the best method to protect against “online” malware attacks. Taking action. What else is ahead for 2016?

ATM 40

ATM Trends Security Cards 40

The Financial Brand

NOVEMBER 2, 2023

Bank sees potential for merchant-based buy now, pay later programs online, in person and when invoices arrive. Here’s its marketing strategy for Avvance. Bank Is Elbowing into the Competitive BNPL Space appeared first on The Financial Brand. This article Why U.S.

Marketing Strategies 35

Marketing Strategies Branding Strategy Online 35

PYMNTS

MAY 29, 2020

The company says that its offline-online split is about 66 to 33 percent of sales. Across stores and online, this model resonates with customers shop across more than one of these touchpoints.”. Our market strategy remains our priority for gaining market share and increasing inventory efficiencies in our top markets.

Cards 144

Cards Strategy Marketing Strategies Online 144

PYMNTS

DECEMBER 23, 2020

Whether it is with a small, medium or mega-sized merchant, Hondal said businesses need to reimagine their loyalty strategies to manage customer experiences and ensure that they are consistently delivered throughout the organization. It must be more than points or the cash discount,” she said. “It Do Good, Stand Out. It really is.”.

Strategy 266

Strategy Marketing Marketing Strategies Branding 266

PYMNTS

MARCH 9, 2017

With all of the connected devices enabling less interaction with others, the big struggle everyone has been talking about for the last year has been the online versus brick-and-mortar shopping. Euclid Analytics’ CEO, Brent Franson, commented to Chain Store Age on this new shopping trend for Gen Z and what it means for retailers.

Study 114

Study Analytics Millennials Retail 114

PYMNTS

SEPTEMBER 13, 2016

During this live digital discussion, you’ll learn: – The challenges and trends in accommodating mobile customers transacting globally. He is a noted industry expert in online fraud, cybercrime, identity theft, information security and networking technology and holds several patents in security, fraud and networking.

San Jose 100

San Jose Strategy Fraud Marketing Strategies 100

PYMNTS

FEBRUARY 28, 2017

It’s already been a big year for biometrics, and with everyone from big banks to major retailers investing in the technology, that trend is unlikely to subside any time soon. . The platform is designed to help retailers combat an uptick in online retail fraud, caused largely by ineffective or stolen password credentials.

New York City 100

New York City Fraud Security New York 100

PYMNTS

DECEMBER 12, 2016

New data collected in a survey by online and mobile publishing and advertising company Opera Mediaworks back in September reveals interesting trends among mobile users as they shop in-store. plan to use flash sales and daily deals as a mobile marketing tactic this holiday season. Here are some of the key findings.

Comparison 100

Comparison Mobile Survey Marketing Strategies 100

PYMNTS

JANUARY 20, 2020

New evidence of that — part of the broader trend of the existential changes in the world of brick-and-mortar retail, changes that are gaining more focus this month — comes from reports that stationery chain Papyrus is closing up shop. And they’re buying fancier specialty cards, often with personal touches,” the report stated.

Retail 183

Retail Millennials Cards social media 183

Social Assurance

NOVEMBER 19, 2021

A good marketing budget starts with determining where your financial brand wants to go. Decide company goals early on and let these help guide your marketing budget planning process. Marketing strategies must evolve in order to stay relevant to the modern customer. Read our blog for more information! Diversify Your Spend.

Marketing 29

Marketing Branding Marketing Strategies Strategy 29

Long Lasting Ideas

MAY 2, 2014

Nearly two-thirds (63%) of cell phone owners now use their phone to go online, according to a survey by the Pew Research Center’s Internet & American Life Project. Social conversations also can give insight to trends and issues your target market may be experiencing. Is your web site mobile and social ready?

social media 76

social media Marketing Google Marketing Strategies 76

PYMNTS

JANUARY 17, 2018

The most popular time of the day when people drink coffee isn’t just a factoid: It’s a viable marketing strategy. Perhaps more online stores like Brandless , which launched in 2017 and offers private label consumer packaged goods (CPG) products, such as beauty, food and household supplies for a flat $3 each. and 8:00 P.M.,

Branding 119

Branding Millennials Retail Strategy 119

PYMNTS

APRIL 20, 2017

Maderazzo described the company’s use of unattended kiosks as somewhat of a holdover from 15 years ago, before Proactiv was offering a way for consumers to easily buy its products online. Today, Proactiv has a more robust online presence. After the Proactiv spot aired, the company saw a 100 percent spike in its online traffic.

Retail 100

Retail Branding Online Company 100

PYMNTS

JUNE 16, 2016

So much for the blending of online and offline. In a movement to conserve firepower (financial and otherwise), Birchbox, one of the landmark companies in what The Wall Street Journal termed “the subscription box craze,” is changing its go to market strategy wholeheartedly.

United States 100

United States New York Marketing Strategies Capital 100

Social Assurance

OCTOBER 22, 2021

What marketers know: traditional marketing strategies have shifted to a digital focus. However, it’s not enough to have a basic digital marketing strategy. A content marketing strategy should be at the core of your digital marketing strategy. The reward is worth it! Social is a channel.

Branding 15

Branding Marketing social media Marketing Strategies 15

William Mills

JANUARY 14, 2016

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. Content marketing has arrived! The fintech industry is no different from other B2B organizations.

Marketing 41

Marketing Fintech Marketing Automation Marketing Strategies 41

Social Assurance

DECEMBER 4, 2020

Our Annual Marketing and Compliance Survey and Report sought to better understand how some of these changes affected the financial services industry and how community financial institutions responded to the challenges. For more in-depth insights, be sure to download our marketing and compliance report by clicking the link below.

Compliance 15

Compliance Marketing Report social media 15

PYMNTS

FEBRUARY 16, 2018

But CPG marketing and market strategy is built around the world of bricks and mortar – particularly when it comes to traditional advertising and working out agreements with grocery retailers on how and where their products will be displayed in-store for maximum exposure to consumer eyeballs.

Retail 124

Retail Branding Mobile Strategy 124

PYMNTS

JUNE 9, 2018

The trend in Brazil has been visible in other parts of Latin America. And in Brazil, TV marketers are leveraging an unusual marketing strategy to push customers over the edge: superstition. The presence of online shops was relatively weak in 2015,” said Prem Jung Chhetri, proprietor of a sportswear shop in Sundhara.

Regional 109

Regional Retail Branding Marketing 109

CB Insights

OCTOBER 23, 2018

Consumers are now buying CPG goods online, via mobile, at the office, through on-demand delivery, in meal kits and personalized services, by using smart home and voice technology, and more. They’re forcing CPG brands to rethink their entire marketing strategies and react to new trends. Long-term challenges.

Branding 73

Branding Industry Retail Strategy 73

Gonzobanker

MARCH 6, 2018

Data from the recent Cornerstone Performance Report for Banks supports this trend, with the average branch processing just three consumer loans per month. Big banks have been in the driver’s seat on growing their market share in retail, while paring down branch networks. Similar trends also apply to business banking.

Strategy 87

Strategy Marketing Mobile Trends 87

Long Lasting Ideas

JANUARY 5, 2015

In the age of Apple Pay, Google Wallet, and online banking, the old assumptions are shattered. Believe it or not, this is a slice of the market that in some cases has never opened the doors of a bricks-and-mortar branch bank or learned how to write a check. And we have a few of our own. * Get out of the office.

Marketing 40

Marketing Millennials Community Bank social media 40

CB Insights

FEBRUARY 27, 2018

From robots that sew and cut fabric, to AI algorithms that predict style trends, to VR mirrors in dressing rooms, technology is automating, personalizing, and speeding up every aspect of fashion. In this report, we dive into the trends reshaping how our clothes and accessories are designed, manufactured, distributed, and marketed.

Industry 78

Industry Branding social media Retail 78

FICO

JUNE 14, 2023

Cloud-based or on-premises FICO AI-powered analytics solutions enable you to fully automate your marketing campaign, quickly respond to business requests, continuously improve marketing processes and develop hyper-personalized marketing strategies. Find out more about How to Unlock the Power of Hyper-Personalization.

Analytics 52

Analytics Strategy Survey Technology 52

William Mills

JUNE 2, 2016

However, merely establishing a Facebook page or simply setting up a credit union-branded Twitter handle is not an effective marketing strategy, and as many credit unions have discovered, this static approach yields marginal results at best. For credit unions, future success hinges on the ability to build long-term connections.

social media 42

social media Tools Marketing Strategies Marketing 42

Long Lasting Ideas

FEBRUARY 16, 2016

For the first time, online local advertising is expected to overtake all local analog media. In fact, Borrell predicts that online local advertising is expected to grow by 36.9 Marketing isn’t fenced in by the 30-to-60-second window of traditional TV advertising. percent, ahead of last year’s rate of 34.9

social media 40

social media Community Tools Strategy 40

William Mills

JUNE 2, 2016

However, merely establishing a Facebook page or simply setting up a credit union-branded Twitter handle is not an effective marketing strategy, and as many credit unions have discovered, this static approach yields marginal results at best. For credit unions, future success hinges on the ability to build long-term connections.

social media 40

social media Tools Marketing Strategies Marketing 40

Celent Banking

JANUARY 22, 2015

In this same line, Banco Galicia in Argentina has a very interesting offering – Galicia MOVE – aimed to college students based on a totally digital proposition, underpinned by the use of digital channels and a targeted marketing strategy. Galicia MOVE includes a savings account, a debit card and a credit card.

Maine 100

Maine Lending Regulation Risk Management 100

CB Insights

DECEMBER 4, 2019

Table of Contents: Amazon’s product strategy. Market strategy outside the US. Product strategy: Amazon takes on financial services. Today, Amazon Pay has evolved to include a digital wallet for customers and a payments network for both online and brick-and-mortar merchants. Amazon’s Next Financial Pillar.

Cards 101

Cards Lending Strategy US 101