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Personalized Marketing: What Banking Customers Really Want

Perficient

blockchain​, digital wallets​, money center banks​, emerging payment solutions, digital lending​, economic turmoil​, and fintech disintermediation). Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies.

Marketing 294
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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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Amazon Opens Up Video Skill API So Alexa Can Control Any TV

PYMNTS

Amazon announced June 8 that its virtual assistant has learned to control more than just the company’s own Fire TV stick: Now, for developers that opt to use the Video Skill API, any cable or satellite TV company, streaming service or content provider can add Alexa voice control to its app. Dish was the first U.S.

Video 174
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Auto Marketing Will Support The Digital Shift

PYMNTS

When you look at the history of retailing you see that some goods and services lend themselves to the standardized experience and market disruption that you’ve seen from the Amazons of the world,” said Shift CEO Toby Russell. That kind of flexibility will be critical if the business is to make up lost ground after the crisis passes.

Marketing 195
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5 Critical lender dashboards & reports for credit leaders

Abrigo

Adapt to a dynamic banking environment with real-time lending & credit data Lender dashboards and reports showing the lending pipeline, pricing trends, emerging risks, workflow bottlenecks, etc. Ironically, data for making lending and credit decisions for the financial institution can also be one of the toughest assets to harness.

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Are You Properly Utilizing Your Team’s Skills? [VIDEO]

The Emmerich Group

I’m always astonished how difficult we make the Chief Lending Officer’s job. Video: Are You Properly Utilizing Your Team’s Skills?: VIDEO] appeared first on Emmerich Financial.

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The Real Opportunity for Banks in the Metaverse Is Lending—Not Opening Branches

Gonzobanker

I didn’t find a lot to do in the lounge other than viewing a wall touting the bank’s blockchain accomplishments and watching a video of Chase’s eCommerce and Fintech Forum from June 2021. Over time, the market for metaverse real estate could evolve in a similar way as the real estate market in the analog world.

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