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Here Are 15 of the Best Deposit Marketing Campaigns Ranked

South State Correspondent

If you want to grab a material amount of new deposit balance, offer a 5.05% money market rate, post it all over Instagram, and sit back and watch the money roll in. In this article, we will show you 15 proven deposit marketing campaigns that will rack up deposit-gathering wins while building a high-performing bank in the process.

Marketing 195
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Empowering Your Financial Advisors With Salesforce

Perficient

Across industries, so much of marketing effectively comes down to timing — appealing to the right person, at the right place, at the right time. Timing for marketing financial services and products as a financial advisor is especially crucial, as many financial needs follow the timeline of milestones in an individual’s life.

Taxes 294
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CRE risk management: Navigating hazards and opportunities

Abrigo

Takeaway 2 Advisors recommend that financial institutions look behind some of the headlines and examine their own markets before ruling out CRE altogether. Critical capital Should CRE lending be off the table? But understanding trends in their own portfolios and local markets can allow lenders to identify risk-appropriate CRE credits.

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Banks Keep SMB Lending Gains Rolling

PYMNTS

In its monthly Small Business Lending Index, released Tuesday (Sept. When you combine a strong economy, healthy retail demand and the willingness of small business owners to reinvest their savings from tax cuts, it creates a positive atmosphere for small business lending ,” said Rohit Arora, Biz2Credit CEO, in a statement.

Lending 102
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The case for end-to-end digital lending

Independent Banker

Offering digital lending isn’t about the bells and whistles. started developing its digital lending platform about three years ago—and the bank is really glad it did. “I’m Community bankers are increasingly recognizing that the future of digital lending is here. Illustration by Out of the box/Stocksy. By Beth Mattson-Teig.

Lending 91
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Lending Is Failing To Live Up To 2018’s Great Expectations

PYMNTS

It was supposed to be a strong year for lending across the board, after a stumpy 2017, which saw numbers in both consumer and commercial lending tending toward a slump. It was almost like a dam broke when the tax legislation got enacted,” said Steve Steinour, CEO of Huntington Bancshares Inc. “We As of early 2018, U.S.

Lending 100
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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

Gentle Monster Background Founded in 2011 by Kim, Gentle Monster initially struggled to break through against large brands like Luxottica which controls an estimated 30% of the US market, and is behind almost every single designer eyeglass brand you can think of, including Ray-Ban, Oakley, Armani, Ralph Lauren, Chanel, Prada and many more.