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A Look Back at Our Top 10 Marketing Blog Posts of 2017

Bank Innovation

These posts are representative of our blog’s mission to be the go-to resource for marketing information and best practices for both clients and prospects. 7 B2B Marketing Trends to Watch in 2018. As we approach the end of 2017, it’s time to take a look at key B2B marketing trends that will emerge in the year ahead. Unsubscribe.

Marketing 268
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19 Analyst Reports That Recognize Perficient – An AR 2020 Roundup

Perficient

In total, our 19 analyst report inclusions recognized Perficient for a wide range of expertise from commerce experience services to computer vision consulting, and intelligent data insights to automation tools and technologies. We started the year by telling Perficient’s story of our Adobe capabilities and market presence.

Report 309
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How Can Financial Services Institutions Better Support Women? – An International Women’s Day Blog

Perficient

Promote the advancement of women into leadership roles. Consider women more mindfully in marketing efforts. In fact, a 2021 study by BNY Mellon showed there would be an extra $3.22 Firms must more thoughtfully consider the different assets, behaviors, and financial needs of women when executing their marketing tactics.

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Chatbots Overlooked When SMBs Invest In Tech: Study

PYMNTS

A new survey of small business owners suggests that small businesses are struggling to find the right targets for their technology investments. 20) found that small businesses are overlooking technologies that their customers want or that may improve their operations, including chatbots and artificial intelligence (AI). ” .

Study 129
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India’s eCommerce Market Expected to Hit $150B By 2022

PYMNTS

A new report says that India’s e-commerce market could hit $150 billion by 2022 due to rising incomes and a boost in Internet users. In addition, the study predicts that the number of Internet users will nearly double to 850 million in five years from 450 in 2017.

Marketing 128
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Toshiba Global Commerce Solutions Sees 46 Percent Market Share Growth

PYMNTS

Toshiba Global Commerce Solutions, the global retail electronic point of sale (EPOS) technology company, announced on Monday (July 30) that it has grown its worldwide self-checkout (SCO) market share by 46 percent, according to research and consulting company RBR.

Marketing 101
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Privacy Firm TrustArc Gets $70M Boost From Investors

PYMNTS

A global provider of privacy management solutions, TrustArc said the funding will help advance the company’s leadership position in the privacy market. As companies increasingly become fiduciaries of personal information, privacy innovation is fast becoming a top priority.