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4 trending social media tips to know

Independent Banker

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. We asked them for their need-to-know social tips. How to join the Social Bankers. ? By Julie Kendrick.

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Leverage social media to market business valuation services

Abrigo

Much like peanut butter and jelly, social media and content marketing are two things that go together in the world of forward-thinking marketers and business owners. So how does a firm get started using social media to build their valuation practice? But they should.

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Luxury Fashion Brands Outspend Smaller Rivals On Social Media

PYMNTS

Luxury fashion brands like Christian Dior, Louis Vuitton and Gucci are upping their social media game, especially on Instagram, and pouring real money into efforts to court young shoppers, according to a report by Reuters. Kering rival LVMH upped its marketing spending dramatically as well, spending 5.6 billion euros ($5.3

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Social Media Is King For Gen Z Influence

PYMNTS

That’s the reality for those born in the mid-to-late 1990s, the group known as Generation Z, or “Gen Zers,” for short. As such, it should come as no surprise that social media has had a large influence on this group of young consumers. “When targeting Centennials, cross-channel is key.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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How banks can win the next generation of retail investors

Accenture

The market turmoil of 2020-2021, along with an unprecedented surge that has renewed a focus on retail investors, has pushed direct investing platforms into the spotlight. However, during the pandemic we witnessed the union of social (media, communities and group action) and capital (saving and trading) as….

Retail 292
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Loss Of Advertisers Knocks Facebook’s Market Value Down $56B

PYMNTS

The social media giant has faced backlash and losses in partnerships from companies like Unilever , Verizon and Hershey , which have decided to sever ties due to what they say is a failure on Facebook’s part to sufficiently police hate speech and inaccurate news on its platform. Shares in Facebook fell 8.3