Independent Banker

OCTOBER 14, 2014

Husic: Originally, I had qualms about effective use of my time as an executive and the ROI of social media. After many discussions with my marketing firm—which has always led by example—I consented to start my Twitter journey. All that “owned media” sits on Google for the world to see and read.

social media 105

social media Leadership Community Community Bank 105

PYMNTS

DECEMBER 26, 2018

To let shoppers discover and try out new products, payment companies are helping merchants launch augmented reality (AR) experiences within social media platforms. The firm chose a Kenyan brand, Huddah Cosmetics , as the first social commerce merchant on its Mula service to roll out the platform.

social media 180

social media Payments Millennials Regional 180

PYMNTS

JULY 2, 2018

More than a store or a brand, The Sharper Image was the traditional mecca of the husbands, fathers and boyfriends along for mall trips they didn’t really want to be on, offering consolation in the form of a session in the vibro-massaging leather recliner and the opportunity to touch a plasma globe.

Branding 101

Branding Retail New York Groups 101

PYMNTS

DECEMBER 5, 2019

If one were to make a list of products for a cutting-edge fashion brand aimed at capturing the emerging Generation Z market, it is safe to assume that “foxtail keychains” would not make the top 10. Festival and club clothes comprised a rather niche market in 2011 when the brand first began advertising their products.

Branding 131

Branding Los Angeles San Francisco Capital 131

PYMNTS

JANUARY 14, 2020

s Snapchat to take the spot as the third-largest social media platform in the United States, shares of the social media firm jumped by as high as 13 percent on Tuesday, Bloomberg reported. market saturation. After a report indicated Pinterest came out ahead of Snap Inc. ’s Pinterest had an estimated 82.4

social media 130

social media United States Report Branding 130

PYMNTS

MARCH 12, 2020

Standard Chartered has launched a new “Banking as a Service” solution called nexus that will allow digital platforms, eCommerce operations, social media sites and ride-hailing companies to offer credit cards, loans and savings accounts under their own brand name, according to a release. .

social media 167

social media Groups Marketing Strategy 167

PYMNTS

AUGUST 24, 2020

Here’s the latest news from Facebook, Amazon and others, which are coming under increasing scrutiny from regulators, trade groups and politicians the world over. The social media company has indicated that the Access Act, a proposed data portability law, is a first move in the right direction. Regulations.

social media 152

social media Data Apple Compliance 152

William Mills

SEPTEMBER 29, 2016

A decade ago, social media was primarily a tool for the 25-and-under crowd to engage with peers, but even in its infancy, its potential was recognizable. Social media will increasingly begin to compete directly with traditional media consumption,” ( Robert Young, 2006 on Gigaom ). It’s not funny.

social media 40

social media Conference Leadership Meeting 40

PYMNTS

DECEMBER 15, 2016

A lady may never reveal her age, but the beauty market can likely brag about its appeal with younger generations. It makes sense then that Sephora in particular has been sitting pretty on social media and showing face as the third-most popular way to purchase beauty items. percent.

Millennials 100

Millennials Marketing social media Survey 100

PYMNTS

APRIL 28, 2020

Brands are finding new ways to get in front of their customers as standard outlets like news and social media are loaded with misinformation and just plain disturbing news. Sponsorships, perhaps more than any other marketing area, have been turned on their collective heads. No PGA events. championships. championships. “We

social media 141

social media Branding Examples Marketing 141

PYMNTS

SEPTEMBER 1, 2016

Walmart and the Dr Pepper Snapple Group helped each other solve an interesting conundrum recently: In an increasingly digital- and mobile-focused retail age, the two partnered together to help bridge the gap between brands and retailers to benefit consumers. Today’s shoppers, according to Jordan Ste.

Branding 101

Branding Retail Groups social media 101

PYMNTS

OCTOBER 16, 2019

In August, Facebook instituted changes to its advertising policies as the result of a settlement it reached with anti-discrimination groups and the federal Department of Housing and Urban Development (HUD). Consumers, as a rule, don’t love advertisements — especially on social media, where they are bombarded with ads.

social media 110

social media Online Groups Community 110

PYMNTS

FEBRUARY 25, 2020

One way that banks or ambitious social media platforms will win this combat for customers is through the use of mobile credit and debit cards, with a highly configurable nature and full range of card and spend management controls to please the most vacillating of customers. What is changing are the card habits of demographic groups.

Mobile 153

Mobile Cards social media Survey 153

PYMNTS

JANUARY 18, 2018

In a Facebook post , Mark Zuckerberg, CEO of the world’s biggest social media network, said he had been trying to recruit Chenault for years given his “unique expertise” in areas in which Facebook needs to improve and learn more. A formal announcement about the Portal device is planned for May.

social media 115

social media Video Strategy Report 115

PYMNTS

OCTOBER 23, 2020

million, marking the brand's largest quarterly sales since 2003, Reuters writes. TikTok , the popular social app among mostly younger Americans, has been a driver for toy sales, PYMNTS writes, as social media influencers key children into what toys are the hottest on the market.

social media 161

social media Meeting Retail Branding 161

PYMNTS

JUNE 2, 2016

Dormify, a dorm decor startup, seems to have cracked the email marketing code for millennials and Gen Z buyers. The New York-based e-tailer has seen a 92-percent increase in revenue from email marketing and has doubled its web conversion rate. ” .

Millennials 100

Millennials Marketing social media Strategy 100

PYMNTS

JULY 10, 2018

A report citing Ty Ahmad-Taylor, vice president of product marketing for Facebook’s global marketing solutions, said that Facebook is expanding on a move from earlier this year to enable advertisers to use augmented reality to display products in Messenger to the News Feed.

social media 101

social media Video Branding Survey 101

Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. His recent research reports have covered SMB lending, alternative lenders and automating commercial lending.

social media 150

social media Lending Community Community Bank 150

Jeff For Banks

JUNE 25, 2014

Lance Kessler introduced a new subject to the ABA School of Bank Marketing Management (SBMM) this week. Marketing Leadership. A few months ago, he asked me and two other marketing experts to be on a panel for the class. I rejected the moniker "marketing expert". Key takeaways for marketing leadership: 1.

Leadership 138

Leadership Marketing Management social media 138

PYMNTS

AUGUST 26, 2019

With the recent global explosion in skincare and wellness products, there are all kinds of stories of how various entrepreneurs wound their way into the market. Others focused on groups that were normally left out when designing and formulating products, with men being a particularly favored group.

social media 109

social media Branding Capital Millennials 109

PYMNTS

JULY 23, 2018

Pinterest, the social media company, is nearing $1 billion in advertising revenue and is eyeing an initial public offering in the middle of next year. The report noted that, based on trades in the secondary market, Pinterest is valued at between $13 billion and $15 billion, which is up from $12.3 billion in June of last year.

social media 100

social media Conference Groups Tools 100

PYMNTS

MAY 8, 2019

The blockchain group is reportedly working on a stablecoin , which is a digital currency tied to either one or a group of traditional currencies, something that would make it less susceptible to swings in prices. The hiring is being driven by David Marcus, former PayPal leader.

blockchain 141

blockchain social media Groups cryptocurrency 141

PYMNTS

JULY 23, 2019

The social media giant is now compelled to address a growing number of fabricated exchanges associated with its digital asset, The Washington Post reported on Tuesday (July 23). A growing list of websites, as well as Facebook pages and groups, claim to sell Libra tokens on Facebook and Instagram.

social media 135

social media blockchain Washington cryptocurrency 135

PYMNTS

JUNE 19, 2020

Amazon and Italian luxury brand Maison Valentino filed a lawsuit against a retailer Thursday (June 18), alleging the company sold counterfeit goods as the trade in the so-called “gray market” continues to draw attention. The counterfeits [are] kind of flooding the markets,” he told Federal News Network. “It

social media 181

social media United States Branding National 181

PYMNTS

JUNE 8, 2018

“The really-growing brands now beating the market are the ones already hooking these teenagers,” Bain Partner Claudia D’Arpizio told CNBC. The change in behavior is due, in part, to social media sites such as Instagram. The change in behavior is due, in part, to social media sites such as Instagram.

Millennials 100

Millennials social media Branding Groups 100

FICO

FEBRUARY 27, 2023

Nikhil Behl Vice President of Worldwide Marketing for FICO. These stories will demonstrate how a well-defined business objective, creative utilization of technology, and a strong partnership can lead to incredible results. You can read more about our judges in this blog post.

Meeting 98

Meeting social media Management Analytics 98

PYMNTS

SEPTEMBER 12, 2018

A lifestyle brand for millennial buyers with an eye for design – but perhaps not the pocketbook for designer prices – the watch and accessories startup MVMT started on its path in 2013. After doing some research on suppliers, the duo found quite a staggering gap between wholesale and retail prices in watch brands.

social media 101

social media Branding Millennials Groups 101

William Mills

OCTOBER 6, 2016

Well, fast forward to today, and I would actually add a fourth component: social media. Yes, Facebook, Twitter, LinkedIn, Snap Chat, Instagram and many others are giving credit unions another avenue to use for branding. The social media space is very real and takes its marketing very seriously.

social media 76

social media Video Branding Groups 76

PYMNTS

AUGUST 17, 2017

According to Engagement Labs’ “Leaders in Social Influence” report, rankings of the top teenage retail brands have shown that teen engagement is occurring more so in face-to-face conversations than in online engagements. In this study, teen-focused retailers were analyzed to learn more about this group of shoppers.

Retail 127

Retail social media Online Mobile 127

PYMNTS

JANUARY 17, 2020

Buy now, pay later (BNPL) providers are currently enjoying heightened interest from businesses, consumers and merchant partners, leading to market growth and new funding for many industry startups. Some have become so popular that they even have fan pages on social media platforms.

Mobile 130

Mobile social media Retail Study 130

PYMNTS

AUGUST 17, 2017

According to Engagement Labs’ “Leaders in Social Influence” report, rankings of the top teenage retail brands have shown that teen engagement is occurring more so in face-to-face conversations than in online engagements. In this study, teen-focused retailers were analyzed to learn more about this group of shoppers.

Retail 114

Retail social media Online Mobile 114

PYMNTS

FEBRUARY 7, 2020

StyleSnap’s recommendations draw on a number of factors, including brand, price range and customer reviews. I think brands are trying to figure out a way to use the mobile phone, and use the tools that are unique to the mobile phone to really streamline that extend that path to purchase. percent from 2019 to 2025.

Branding 151

Branding Retail social media Mobile 151

PYMNTS

JANUARY 24, 2017

In order to gain insight into the growing influence of this group, who represent ages 10 to 17, HRC surveyed 31,000 participants in the U.S. Resonating with this group at a young age can have a huge impact on retailers’ long-term consumer retention and brand loyalty. and Canada.

Retail 100

Retail social media Survey Study 100

PYMNTS

DECEMBER 7, 2020

7) as the Ikea brand continues to shift itself to digital, according to published reports. The same trend has been underway for the past decade or so in mass-market publishing. That beats 2 percent for mobile, 1 percent for email, 1 percent for social media and 0.2 Do catalogs work for every brand?

social media 242

social media Retail Branding Course 242

PYMNTS

MARCH 6, 2018

“Chinese New Year is the season for people to ‘throw out the old and welcome the new,’ so there’s always demand for new products and apparel,” James Hebbert, managing director at Hylink Group, the largest independent digital agency in China in an interview with Business of Fashion.

social media 100

social media Marketing Strategies Branding Meeting 100

Insights on Business

FEBRUARY 13, 2019

Next is a digital bank, completely disassociated from the Bradesco brand. Social-based marketing. For example, by partnering with movie theaters and ride-sharing services like Uber, Bradesco is able to generate relevance, frequency and importance with a social-based marketing strategy. IBM Think LinkedIn Group.

Albuquerque 152

Albuquerque Digital Banking Millennials social media 152

PYMNTS

MARCH 8, 2016

Having previously declined a (reported) attempted buyout from Amazon in favor of merging with Italian retail firm YOOX, the resultant YOOX NET-A-PORTER GROUP (YNAP) has now teamed up with a big technology player. ”

social media 100

social media Groups Innovation Branding 100