10 Steps To A Relationship Deposit Account Makeover
South State Correspondent
FEBRUARY 23, 2015
'In the quest for greater profitability, one strategy that we are employing here at CenterState Bank is the move to be less transactional and more relationship based products. While lots of banks say they are about the relationship, few banks can point to anything more concrete other than delivering “the personal touch.” Having good people and an accessible CEO is just the price of entry for relationship banking.
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