Abrigo

NOVEMBER 30, 2015

This response is not completely uncommon for accountants, since marketing, website design and development are not your core competencies. The last option is to work with a firm that is focused on developing an integrated marketing strategy specifically tailored toward accountants that includes website development and design.

Marketing Strategies 150

Marketing Strategies Strategy Taxes Resources 150

PYMNTS

JULY 1, 2019

In fact, more than 40 percent of small banks aim to be first to market with their innovations, a twofold increase from 2017 that surpasses that of larger banks. Half of medium-sized FIs prefer to observe market trends before rolling out new innovations. Meanwhile, medium and large FIs are taking a more cautious approach to innovation.

Innovation 157

Innovation Innovation Strategies Survey Groups 157

Social Assurance

OCTOBER 29, 2021

Social Assurance’s Marketing and Compliance Report provides an analysis of the financial services industry and explores trends for the upcoming year. Growing Utilization of Marketing and Compliance Tools and Technology. The pandemic helped shake up some long-held traditional forms of banking and marketing. We’ve got you covered.

Compliance 15

Compliance Survey Marketing social media 15

PYMNTS

FEBRUARY 28, 2017

As the fight rages on, PYMNTS recently caught up with Angel Grant, director of global market strategy for RSA’s Fraud and Risk Intelligence Solutions, who discussed how fraudsters are getting access to users’ accounts to wreak financial havoc, the latest and greatest defenses against those fraudsters and who’s winning the account takeover battle.

New York City 100

New York City Fraud Security New York 100

PYMNTS

MAY 14, 2018

Those things take time, and while it may not be impossible in the long run, replacing the QR code for payments is not a practical go-to-market strategy for a new tech. Out-of-home advertising is a $35 billion market, Darbi said, and it may hold the greatest potential for BrightCodes’ particular technology.

Retail 103

Retail Mobile Marketing Strategies Payments 103

PYMNTS

MARCH 5, 2016

There’s an app for that” was more than a marketing pitch. The rush to download all the apps ever slowed markedly around the time people started having to choose between the random fact generator they downloaded on a whim, and being able to look at pictures of their dogs and kids.

Mobile 100

Mobile Apple Study Google 100

William Mills

AUGUST 23, 2018

Lead generation is a key goal in every company’s marketing strategy, but focusing all of your attention on generating leads may actually cause you to miss out on opportunities. With the right lead nurturing strategy, you can offer value to your contacts and provide your sales team with leads that are more qualified and ready to buy.

How To 42

How To Strategy Case Study Marketing 42

William Mills

MAY 5, 2016

– And how to enable your company to achieve faster profitability – William Mills Agency , a financial public relations and content marketing services company, released a white paper today detailing top factors leading to failure for fintech startups and how to avoid them.

Fintech 40

Fintech Atlanta Marketing Strategies Industry 40

Social Assurance

OCTOBER 13, 2021

certainly, felt firsthand the impact of Facebook and Instagram going down, preventing our clients, consumers, and businesses from distributing their content and preventing advertisers and marketers from managing campaigns, optimizing their advertising, and accessing their analytics. Invest in YOUR marketing assets (not just Zuckerberg’s).

social media 15

social media Strategy Marketing Strategies Marketing 15

PYMNTS

APRIL 3, 2018

Thus, upon download, users are guided through the process. The go-to-market strategy for Fiserv with Alexa would be a staggered approach, said Domach, adding that “we’re going to start out with balances and transactions including strong security and basic information about the banks.”

Mobile 124

Mobile Fraud New Mexico Examples 124

PYMNTS

MARCH 1, 2017

As the fight rages on, PYMNTS recently caught up with Angel Grant, director of global market strategy for RSA’s Fraud and Risk Intelligence solutions, to find out how frauds are getting access to users’ accounts and how they’re using them to wreak havoc, what the latest defenses are and who’s winning the account takeover battle.

Fraud 100

Fraud Mobile Security Tools 100

PYMNTS

OCTOBER 10, 2017

Instant downloads are a challenge because they offer little time or data to show whether the cardholder has truly made the purchase him or herself, or whether the action was taken by a son, daughter, parent or someone else that is a chargeback waiting to happen. Digital Vs. Physical Goods.

Payments 152

Payments Miami Examples Marketing Strategies 152

PYMNTS

APRIL 20, 2017

To discuss the company’s decision to invest in unattended kiosks, PYMNTS recently caught up with Kimber Maderazzo, the Proactiv Company’s EVP of brand and product marketing. For years, Proactiv has relied on unattended retail systems to take home its share of this lucrative market. With about 1,000 kiosks peppered across the U.S.,

Retail 100

Retail Branding Online Company 100

CB Insights

MARCH 4, 2019

Download the free report to learn about the biggest emerging trends in mobility and strategies to watch for 2019. Although current adoption is low, estimates suggest the market potential for autonomous electric aircraft could reach $1.5T OEMs are also redesigning their market strategies to handle the shift to digital.

Trends 56

Trends Mobile Technology blockchain 56

Social Assurance

FEBRUARY 5, 2021

As the environment changes, margins shrink, and people leave or change positions, it becomes clear that neither rates nor your people are a sustainable, long-term marketing strategy. To improve your brand marketing, find a brand that you trust and notice how they talk about their story. Download Brand Guide.

Branding 17

Branding Community Marketing Strategies US 17

William Mills

MAY 11, 2016

Sergii Danilenko (Head of Marketing). Sabina Bhatia (Director, Marketing). Scale private banking model to a much broader market. Download our latest white paper that discusses what it really takes to develop a successful Fintech startup. Tim Dubes (VP, Marketing). Check back for new updates throughout the day.

Video 40

Video Lending social media Analytics 40

CB Insights

OCTOBER 10, 2018

DOWNLOAD THE 61-PAGE consumer banking REPORT. Incumbents are not standing still and are acting to protect their market share. Table of contents: Market map: the startups disrupting retail & commercial banking. Market Map: The Startups Disrupting Retail & Commercial Banking. Why now for digital banking startups.

Retail 78

Retail Cards Millennials Mobile 78

William Mills

MAY 10, 2016

Industry Solutions Marketing Mgr.). Assaf Frenkel (VP, Product & Marketing). He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Mills-Grimes is the Digital Marketing Consultant at William Mills Agency. Chris Edgington (Sr. Paul Jacobs (Sr.

San Jose 40

San Jose Customer Experience Mobile social media 40

William Mills

MAY 11, 2016

What’s the market strategy? Demo: “Audit Smarter” – ask clients to download mobile app for security authentication. He can just download an app and fill out code. Sergii Danilenko (Head of Marketing). Sabina Bhatia (Director, Marketing). Verifies the card and pushes that information onto the merchant.

Video 40

Video Mobile social media Analytics 40

Social Assurance

DECEMBER 17, 2021

Starting a new year is a good time to hit refresh on processes in place – including your brand’s content marketing strategy. If you missed it, we broke down what content marketing is here. You may want to glance at that post before you dive into how to create a strategy in this blog post. Set Clearly Defined Goals.

Strategy 15

Strategy Branding Marketing Marketing Strategies 15

William Mills

JULY 26, 2018

Videos are fast becoming an essential means of marketing for FinTech and B2B businesses as their prospects tend to have shorter attention spans and less time to gather information in general. When executed correctly, video marketing is a powerful tool that can engage your financial industry audience and drive sales. Market Awareness.

Video 41

Video Marketing social media Fintech 41

Social Assurance

OCTOBER 22, 2021

What marketers know: traditional marketing strategies have shifted to a digital focus. However, it’s not enough to have a basic digital marketing strategy. A content marketing strategy should be at the core of your digital marketing strategy. The reward is worth it!

Branding 15

Branding Marketing social media Marketing Strategies 15

PYMNTS

JUNE 29, 2017

To ensure the company’s marketing reaches consumers most likely to make a purchase, Brown said the company tracks advertising campaigns leading to the most sales. The company’s digital marketing strategy and software were so successful that the brand’s popularity translated into measurable foot traffic at brick-and-mortar stores. “We

Online 100

Online Software Apple Mobile 100

William Mills

SEPTEMBER 9, 2016

Targeted at Marketing, execs, lines of business owners, etc. 2015 formed aspire to address inefficiencies in alternative lending market. 09:43 am iBank Marketing – [link]. This is a logical direction for the market, why would folks need two apps for financial if they could use one. 31 years sent excel was released.

social media 40

social media ATM Mobile Customer Experience 40

Abrigo

DECEMBER 30, 2014

In 2015, accountants should be focusing on technology, consulting services and marketing strategies for their firm, among other trends outlined here. Download this infographic to find out what 2015 may hold for accounting firms and, most importantly, learn how your business can prepare and get (and stay) ahead of the competition.

Trends 192

Trends Leadership Marketing Strategies Strategy 192

CB Insights

OCTOBER 23, 2018

Peltz and P&G collectively spent over $100M on marketing to bring investors to their sides. Since then, Peltz has continued to push P&G to re-evaluate its R&D strategy, bring in more external talent, and focus on innovation. New CPG business strategies are on the rise. stake in P&G in Feb’17.

Branding 73

Branding Industry Retail Strategy 73

William Mills

SEPTEMBER 7, 2016

Visualizing data for trends and market projection, visualize data in different ways. Marketing is headed by Stephanie Barrueto and Product Engineering by Linda Yang. Who is the target market? All large corporations need to raise money in the bond market. With GoodData can productize the data and more. How safe is this?

Mobile 40

Mobile Cards Fraud Data 40

CB Insights

DECEMBER 14, 2017

Download this research briefing to see how corporates and startups are shaping the future of retail with tech. Warby Parker’s plan to disrupt the $5 billion eye exam market. Casper’s aggressive SEO strategy that drives 378,000 site visits a month. New Frontiers in Retail Tech. How will we shop in 2020?

Video 78

Video Branding Company Strategy 78