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[Podcast] WISW Episode 5: What if You Could Deliver Anything as Soon as it Was Valuable?

Perficient

podcast , we interview Jeff Small, Director of Mobile Product Strategy at Perficient about the evolution of digital product management and how organizations can think about digital products as a transformational strategy. Jim Hertzfeld is Principal and Chief Digital Strategist for Perficient.

Strategy 493
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Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

In today’s digital landscape, having a solid digital strategy and embracing cutting-edge technology are key factors for business success. However, many enterprise organizations face challenges when it comes to coordinating the rollout of new marketing technology products and achieving scalable growth.

Tools 251
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Who Owns Digital? Ugh, That’s the Problem for Bankers

Gonzobanker

The bottom line is this: most banks lack the true management leadership and operating disciplines necessary to execute successfully on digital. One of the fatal mistakes many institutions make is viewing digital as falling entirely within the domain of I.T. What Does a Digital Product Manager Do?

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Feeling Stuck in Your Digital Transformation? Start with Empathy and Dumplings

Perficient

As organizations continue daily adjustments in response to pandemic-related market shifts and customer expectations existing internal alignment challenges compound. The compounded alignment challenges multiply when digital strategy transformation activities are layered on. So do the people on your teams. In short, progress.

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Paid social media’s place in your marketing strategy

Independent Banker

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. They share tips for how community banks can get started. Sometimes, the marketing team is a one-person show.”. By Amy Geist.

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Reimagining The Bank As A Technology Company

PYMNTS

For corporate end-users, this means no longer having to preemptively advise the bank on how to segment their payment files based on where transactions need to go or how the corporate wants them to be made. “The customer should just send the payment without having to think about how to route it.

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J.P. Morgan Looks Toward Payments Modernization

PYMNTS

Whether businesses were establishing their modernization roadmaps for the first time or simply accelerating the plans they already had in place, the COVID-19 crisis drove organizations to embrace technology at unprecedented levels in order to manage a remote workforce, supply chain disruptions and economic uncertainty.

Payments 198