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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Bankers often think from the bank’s perspective or from the regulator’s perspective. Stop Thinking About the Customer and Think LIKE the Customer.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Bankers often think from the bank’s perspective or from the regulator’s perspective. Stop Thinking About the Customer and Think LIKE the Customer.

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Credit Providers Can Benefit From Newer Practices, Even in the Face of Uncertainty

Perficient

” That’s what Michael Jamesson, a principal at the bank consulting firm Jamesson Associates, told American Banker when asked about the long-term impact Covid-19 economic relief might have on the financial services industry. Not only will organizations boost their payment rates, but they will also increase customer loyalty.

Strategy 294
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Take Advantage of FSI Data to Illuminate Customer Relationships

Perficient

We were prepping for our webinar, “ Digital Strategy Lessons Financial Institutions Can Learn From Top Brands in Other Industries ,” which we’re co-hosting with him on December 8th. Having a balance with a bank doesn’t make you a customer.” Sure, by definition, a bank recognizes you as a customer. That’s incredible!

Data 294
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Charles Potts: Unlocking better customer connections

Independent Banker

That’s why we’ve spent the past three years educating community bankers on the why of innovation: why bankers should be thinking about innovation, why innovation is a top priority in a digital-first environment and why now is the time to act. When assessing providers, keep in mind that there is no one-size-fits-all marketing solution.

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Charles Potts: Challenging the status quo

Independent Banker

As prudent lenders, community bankers make every effort to mitigate risk. As prudent lenders, community bankers make every effort to mitigate risk. At ICBA, we already see movement on this front as community bankers embrace a willingness to explore different perspectives and cultural change. By Charles Potts, ICBA.

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Charles Potts: Innovation trends for 2023

Independent Banker

ICBA is leaning into it, bringing its ThinkTECH Accelerator program and innovation efforts in-house to provide community bankers with targeted solutions. I believe 2023 will continue our industry’s forward momentum as our members position themselves to be the agents of change that find and champion new opportunities.