Customer Experience How To Marketing UX 
Perficient
NOVEMBER 30, 2020
There is no doubt that the role of the Chief Marketing Officer (CMO) has changed significantly in the past decade. Whereas marketing used to be all about generating “buzz” and vanity metrics, today’s CMOs are charged with building business cases around campaigns and reporting out post-launch ROI metrics to justify business value.
Perficient
FEBRUARY 16, 2021
Customer expectations have evolved drastically due to the impact that digital technology has placed on the customer experience. There is also no question that Covid-19 has changed the digital game by increasing digital transformations and creating a demand for a smooth digital experience.
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Perficient
FEBRUARY 4, 2021
It creates a more efficient and less expensive lifecycle process as defects are identified and solved before going to market. By following WCAG, you will be able to design and develop an accessible site and tap into a potential new market of 61 million people. Accessibility Belongs in the Design Phase.
Perficient
AUGUST 9, 2022
The financial services industry has made major strides in amping up its overall customer experience game; however, there is still a deficit in the personalization and accessibility of products and services for many Americans. Interested in discussing how you can improve your financial institution’s customer experience?
Perficient
SEPTEMBER 29, 2020
In August, we surveyed 154 marketing executives to find out what they think is likely to happen this holiday season and how they’re preparing for it. What will be different this holiday season and how to adjust your strategy accordingly. Ways to identify and meet changing customer expectations, wants, and needs.
Perficient
JANUARY 20, 2021
It’s our job as marketers, designers, and strategists to develop and design inclusive web experiences and user interfaces. We must think from a global-to-global first perspective and connect our marketing strategy to understanding specific audiences for well-rounded inclusive website design.
South State Correspondent
JANUARY 23, 2023
ChatGPT is a powerful language model that can understand a variety of languages, including emojis, that can assist banks with increasing the productivity of bankers, improving their customer experience, automating repetitive tasks, and providing personalized financial advice to customers.
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