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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

Consumers are looking for online buying processes that are easy and can provide opportunities to search, learn, and purchase products without and roadblocks, especially during COVID-19. To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience.

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Creating a Deposit Advance Product to Boost the Customer Experience

Perficient

According to industry research, 73% of all people point to customer experience as an important factor in their purchasing decisions. Moreover, customers in the financial services industry are increasingly interested in using their go-to firm to cover more of their needs, rather than using multiple providers.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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How Can Automakers and Suppliers Win Over Customers With Digital?

Perficient

Customer expectations have evolved drastically due to the impact that digital technology has placed on the customer experience. There is also no question that Covid-19 has changed the digital game by increasing digital transformations and creating a demand for a smooth digital experience.

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Deep Dive: Safeguarding B2B eCommerce And The Corporate Customer Experience

PYMNTS

The survey also found that 55 percent of millennial B2B buyers cited good digital purchasing experiences as very important influences when deciding which vendors to use, even if they were equivalent in terms of cost, quality and other factors. The Sizable Online Fraud Threat. False Positives and Data Security.

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Deep Dive: How Biometrics And AI Are Improving Banks’ Customer Experiences

PYMNTS

This means banks must make security an engaging part of their customer experiences rather than a clunky friction point, and many are doing so by turning to AI and biometric authentication tools. While passwords are often arbitrary and static, biometric authentication methods are based on customers’ personal data.