Independent Banker

OCTOBER 31, 2021

Measuring the success of your community bank’s campaigns can lead to greater ROI, increased conversion rates and a game plan for future initiatives. From mailers and e-newsletters to social media posts and events, there are countless ways to spread the word about your community bank and its offerings. By Taylor Hugo.

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Perficient

DECEMBER 10, 2020

Now, at 73, my mother works in an assisted living community close to patients at high risk for contracting COVID-19. Centers for Disease Control and Prevention, the non-Hispanic Black community makes up 12.5% Create digital campaigns and content that speak directly to the concerns of the Black community. of COVID-19 deaths.

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PYMNTS

DECEMBER 10, 2020

New announcements from Instagram , L’Oréal and Snap lead the way, as consumers find new ways to shop from shared videos and social posts. Instagram’s announcement that it will make its Reels feature shoppable is a clear response to TikTok’s popularity and the latest in Facebook’s corporate push toward more commerce and video.

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PYMNTS

DECEMBER 17, 2020

The TikTok community will be able to tap on a product when they see a Walmart fashion item they like during the event. Instead of sitting alone in the dark, users can “hang out over video chat, explore products and shoppable content, see what others are browsing and shop together,” the company added. New Uses For Existing Tech .

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William Mills

MARCH 15, 2018

Not only did Facebook pave the way for other social media platforms, it also created a methodology for businesses to connect directly with their customers. This change also correlates with Facebook’s research in how social media consumption affects its users. Space in the news feed is limited.

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Perficient

JULY 30, 2020

Louis office including Marketing, Finance, Legal, HR, IT, Digital, and the St. Colleagues now engage in philathropic and social activites through technology like video calls, Microsoft Teams , and social media. See open jobs or join our community for career tips, job openings, company updates, and more!

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Social Assurance

SEPTEMBER 22, 2020

The most professional social media site has evolved to meet its users’ needs and the difference could surprise you. Don’t forget to catch our webinar about the State of Social Media 2020. We’ll be going over changes for all social media platforms and new follower expectations. State of Social Media 2020.

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PYMNTS

MAY 27, 2020

With thousands of customer interactions happening each day, we need a solution for our dealerships that is of the highest quality, personal and cost-effective,” said David Telfer , national manager of digital marketing at Lexus, in the announcement.

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Independent Banker

AUGUST 31, 2022

For its 30th anniversary, Ledyard National Bank decided to ask 10 local nonprofits to enter a video about their work into a contest for the opportunity to win $10,000 and expand their visibility. was founded 31 years ago, it was during a time where many community banks were being purchased by larger banks. By Tiffany Lukk.

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Abrigo

FEBRUARY 24, 2016

You commonly exchange many email messages with your clients but have you ever considered using your signature line as a marketing tool? Make a YouTube video. According to Forbes, 59% of executives would rather watch video than read text. Create a short video that gets your message across. Change your email signature line.

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Independent Banker

OCTOBER 31, 2020

“We are poised to lead the charge in striking the right balance of technology and connection for our customers and communities.”. Remember when video conference calls were a novelty? I’m grateful for the technology, but, as social creatures, we’re also hardwired to seek connection. A year ago, I had a smattering of them.

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PYMNTS

DECEMBER 7, 2017

They are a closely bonded community of cosmetics fanatics, and Ipsy isn’t just where they go to buy their makeup — it’s also where they go to learn how to use it. The rare social media sensation who managed to parlay those eyeballs into spend from her watchers, Pham has since moved on from the firm she co-founded — at least, sort of.

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William Mills

SEPTEMBER 21, 2017

3 steps to easily infuse video into your marketing program. Video has taken the social media world by storm. Video has proven to be a powerful storytelling tool, helping people and businesses alike connect with their audience in a more meaningful manner. As featured in this month’s CUES PR Insights.

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PYMNTS

AUGUST 17, 2016

Pixlee , a San Francisco-based startup, allows retailers or brands to market directly to customers by using their own photos through curating them from social media or having the customer directly submit them for use, which the company says leads to a more authentic and engaging shopping experience for consumers.

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San Francisco Retail social media Marketing 100

Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. 14) @News_CUInsight – CUInsight is an independent source of news on the credit union community.

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PYMNTS

OCTOBER 16, 2019

The social media site faced accusations that its ad-targeting platform — which allows ad buyers to select what demographic groups they want to target with their advertisements — was allowing and encouraging financial institutions (FIs) to violate non-discrimination provisions of the Fair Housing and Truth in Lending Acts.

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PYMNTS

APRIL 10, 2020

The social media service for professionals was already the established, favored digital hub for professional networking, job hunting, talent scouting and corporate content. But, he said, at the same time that is happening, LinkedIn’s in-house data is showing demand spiking in other parts of the market. “I Creating Conversations.

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Lex Sokolin

OCTOBER 21, 2020

Our communities and networks have become increasingly digital. That means that our physical communities are also our digital communities. People are not buying some abstract reductionist notion of “products”, they are economically participating in communities with counterparties native to those communities.

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PYMNTS

AUGUST 14, 2017

Facebook Watch, the social media giant’s dedicated video tab, made its first appearance to the public Thursday and is continuing to roll out to the platform’s 2 billion users via both mobile and web. Like Twitter or Amazon Twitch, Watch powers a community live-watching experience. We’ll let you be the judge.

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PYMNTS

JANUARY 29, 2018

Video gameplay streamers who use Facebook Live are getting a new way to make money, with Facebook adding the capability for users to tip creators. This new strategy also coincides with Facebook ‘s recent overhaul of its news feed to focus more on member interaction rather than passive video viewing.

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PopularBank

MAY 15, 2020

Small businesses are the lifeblood of our communities – and our economy. Some tips include: Stay active on social media. With over 3 billion regular social media users prior to the pandemic, social media is the place where everyone finds entertainment and to reignite a sense of community.

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PYMNTS

APRIL 24, 2018

The world’s largest social media company published its “community standards” guidebook on its website yesterday, providing more detail on how the network’s 7,500 moderators decide what text, pictures and video are removed. Facebook is giving more detail on how and why it chooses to delete content from its network.

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Social Assurance

FEBRUARY 19, 2021

Marketers and financial brands were challenged this past year. As we dive into this year, here are some social trends to keep in mind. Going Live and Video Content. In March of last year, Facebook reported that voice and video messaging more than doubled over the course of one month. New Social Platforms to Watch.

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PYMNTS

MARCH 23, 2020

But like global supply chains, the travel industry, the stock market and the concept of going out, the outbreak of COVID-19 worldwide has messed up that once perfectly good slogan. Lots of people are Netflixing — but the “and chill” part as it applies to the social/romantic side of Netflix? and mingle in others.

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PYMNTS

SEPTEMBER 18, 2017

In this week’s Facebook tracker, the social media giant amps up community vibes with its new standalone group video chat Bonfire app, while also cracking down on ads that target haters or run beside objectionable content. Facebook recently rolled out Bonfire , a standalone group video chat app, to its Danish users.

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Video social media Groups Report 116

Perficient

SEPTEMBER 29, 2020

And how can marketing build toward it? Health systems that succeed in building “stickiness” do things like use gamification and social media tools. Consider loyalty programs or your favorite video game. Or even Fitbit, which knows who you are and shares with your personally-built community. And so much more.

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Gonzobanker

APRIL 3, 2019

Reorganize around the entire customer buying process by consolidating sales, marketing and service, instead of organizing by departments and product lines. About one-third of community banks are planning to add or replace this technology. Consider fintech partnerships that offer digital delivery.

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PYMNTS

FEBRUARY 4, 2020

Despite showing strength in several measures — revenue and Q1 forecasts beat pre-release estimates, Snap showed notable growth in its active user base, Discover video content platform and advertising revenue and relationships — Snap Inc. missed investor expectations for revenue and its stock price suffered.

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William Mills

OCTOBER 6, 2016

Well, fast forward to today, and I would actually add a fourth component: social media. Despite this wellspring of opportunity in social media, it seems that some companies in the financial space have been dragging their feet when it comes to doing anything with social media.

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social media Video Branding Groups 76

Social Assurance

OCTOBER 25, 2019

While we recommend typically focusing things like engagement, impressions and website clicks (if applicable), Instagram allows brands to unlock even deeper metrics about your communities. For example, for a community post or campaign, you may want to try using the hashtag #golocal #community or #banknamecares.

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PYMNTS

NOVEMBER 15, 2019

This is a new community, a new world, this is going to be very big. I hope everybody will join this platform,” he said in a video, according to The Guardian. Seiz claims to have raised about $100 million through the sale of his KaratGold Coin (KBC). The Karatbar and the cryptocoin is the future. And the U.S.

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PYMNTS

OCTOBER 21, 2020

It has also done a solid job of staying in touch with its audience during the pandemic with contests and other community outreach programs as it capitalizes on retail partnerships including marketplaces like Amazon, Target, and Walmart. Another factor that differentiates Fat Brain from its retail peers is marketing.

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PYMNTS

NOVEMBER 8, 2018

To provide current and potential Lime customers a deeper education on how to use its scooters and bikes more safely, the company is launching a $3 million marketing campaign — the company’s largest campaign so far, according to Taylor Bennett, Limes’s director of public affairs — centered around safety.

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PYMNTS

AUGUST 28, 2017

What began as a user-driven, community-based virtual swap shop has grown into a more centralized “buy and sell” locale that the platform is really pushing. The social media giant says it is testing the feature with hopes of rolling it out fully in the future, maybe with deals from other third parties too. Hello, Aloha.

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Gonzobanker

AUGUST 17, 2022

Thankfully, there was still a smartphone and social media to commiserate. Digital banking provider Alkami acquired data analysis and marketing campaign management provider Segmint Digital banking and payments provider Bottomline was acquired by Thoma Bravo for $2.6B. Keep an eye on the initial banks working on these projects.

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PYMNTS

APRIL 25, 2016

The 360 wasn’t the console that put Microsoft on the map of the gaming world — the original Xbox, along with some critically popular games, wins that honor — but it did solidify the PC company’s reputation with the notoriously fickle gaming community. billion, or 27 percent, by the end of 2016. billion (30 percent) in 2017, $47.4

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PYMNTS

OCTOBER 8, 2020

That means digitizing all aspects of their businesses from marketing to all facets of daily operations, from consumer-facing outreach to payments in the back office in order to stay connected to consumers and communities. Fine-Tuning Marketing And Reinventing The ‘Four Ps’ . If we have a product or service, we’re marketers.”.

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