Independent Banker

OCTOBER 31, 2021

From mailers and e-newsletters to social media posts and events, there are countless ways to spread the word about your community bank and its offerings. But it doesn’t matter how spectacular your marketing campaign is if it’s not reaching the right people—or anyone, for that matter.

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South State Correspondent

OCTOBER 4, 2022

Banks often benchmark themselves to the categories and classes below published by the American Customer Satisfaction Index. To track if they are wowing the customer, banks compare their score to the benchmark. The average for community banks last year was a composite score of “80.” Putting This into Action.

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South State Correspondent

APRIL 3, 2023

While there have always been problems in banks’ asset-liability models (ALM) and liquidity stress test models, the current environment exacerbates this problem. As a result, most banks are overestimating their liability sensitivity and, thus, their deposit value. This reduces the duration of these non-maturity deposits.

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South State Correspondent

MARCH 15, 2023

The ratio would provide a bank’s current core capital position to risk-adjusted assets. Some form of this ratio will likely be applied to the national and regional banks, which means larger community banks will also be judged by this ratio. 9) Brand Matters: SVB had one of the best brands in banking.

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Independent Banker

OCTOBER 1, 2022

By identifying the preferred banking and spending habits of different generations, scammers can tailor how they reach their targets. We look at community banks’ options for fighting this type of crime. How to minimize age-related fraud. Social media. By Katie Kuehner-Hebert. A cohesive strategy.

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Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

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Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

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PYMNTS

JANUARY 18, 2017

As the calendar turned to January, banks rolled out new ways for both commercial and corporate banking clients to conduct business by tapping the potential of several new financial innovations. Technological innovations are also bringing changes to the lending market. About The Tracker.

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Independent Banker

AUGUST 25, 2016

to boost your community bank’s. social media presence. With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. 2016 IB Social Media Leaders. View 2016 IB Social Media Leaders here.

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South State Correspondent

MAY 31, 2023

Likely, it might be a combination of the above, but setting a branching strategy should dictate capital allocation, branch layout, marketing, and staffing. Banks should have a clear and stated set of measurable objectives for their branches and then allocate capital accordingly. Our point here is branching isn’t a passive activity.

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Abrigo

MAY 5, 2022

Other podcasts might be internationally based and of little interest to community financial institutions or credit unions based in the U.S. or largely focused on the domestic banking market. So here’s your head start on finding some banking podcasts that might work for you. Check them all out in our Knowledge Center.

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Long Lasting Ideas

FEBRUARY 2, 2015

While much of the advertising dollar goes to the prized 18-to-35 demographic, Bill Murtha’s recent post on mature adults gives powerful witness as to why marketing to mature adults is critical, especially for community banks and credit unions. 35 percent of seniors online use social media, like Facebook and LinkedIn.

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Independent Banker

OCTOBER 29, 2014

And the great news, according to “American Millennials and Banking,” a major new study commissioned by ICBA, is that Bauhs and the 80 million other people in his generational cohort are prime potential customers for community banks. This is really the moment for community banks to show that they’re a fit for millennials.

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Social Assurance

APRIL 24, 2020

From news on increasing unemployment claims to extended social distancing precautions, communities are continuing to be challenged in new and dramatic ways during COVID-19. As a community bank, more people are looking to you not only for help financially — but also for the main thing that all leaders need to provide — hope.

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How To Marketing Community social media 17

Independent Banker

NOVEMBER 13, 2014

And the great news, according to “American Millennials and Banking,” a major new study commissioned by ICBA, is that Bauhs and the 80 million other people in his generational cohort are prime potential customers for community banks. This is really the moment for community banks to show that they’re a fit for millennials.

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Long Lasting Ideas

JANUARY 5, 2015

But how do we attract a generation that communicates phone-to-phone and text to text, not face to face? Believe it or not, this is a slice of the market that in some cases has never opened the doors of a bricks-and-mortar branch bank or learned how to write a check. Conservative bankers might dismiss social media.

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Independent Banker

DECEMBER 31, 2022

We recently spoke with community bank CEOs from across the country to gain insights on how they’re proactively positioning to manage risks and take advantage of growth opportunities in the coming year. Following some respite in 2022, community bankers are bracing for a tougher economic landscape ahead in 2023.

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South State Correspondent

JUNE 13, 2022

Banks that are looking to enhance their risk management practices should consider incorporating the concept of the velocity of risk into their enterprise-wide risk management practices. In this age of social media, global interconnectedness, and market volatility, banks can be one tweet torrent away from a lightning-fast onset of risk.

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Social Assurance

JANUARY 27, 2020

There’s no question that a lot of the work that these Fintechs do helps us both as consumers and financial marketers. What are we to do, then, as marketers trying to grab customers’ attention? It’s possible to find niches in your community that you can solve. Here are a few things to keep in mind. Find a Niche.

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Gonzobanker

DECEMBER 14, 2023

Not the financial industry’s “Troublemakers ” – those regional and community banks, credit unions and supporting fintech entrepreneurs who continue to engage customers and communities and find niches that keep the grassroots of our country’s financial system alive and kicking. billion bank in the Mid-Atlantic region.

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Long Lasting Ideas

FEBRUARY 16, 2016

Here are some creative ideas for how to get some bounce for your digital presence. The Independent Community Bankers Association and BankMarketingCenter.com offer some great ideas that BankMarketingCenter.com can help you plan and implement great digital marketing. Let me know what your bank is doing.

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FICO

APRIL 3, 2020

When it comes to the financial fallout, small businesses, including smaller community banks, will take the biggest hit. This is part of an extensive government rescue package that would provide support to struggling businesses – and banks need to get with the program. Community banks are just that—in the community.

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Gonzobanker

DECEMBER 22, 2020

Banks and credit unions had to fundamentally change their delivery, support and relationship management models at scopes and speeds that were unheard of. And how did community banks and credit unions respond to the COVID craziness? Bank Deal of the Year PNC nabs BBVA USA – paying 1.3 Let us break it down for you.

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Social Assurance

OCTOBER 10, 2016

With so much work to be done during harvesting, you might think that this is one of the worst times of the year to connect with your agricultural customers via social media. Keep your content fresh and relevant for your followers and see if you can snag a few more with your social content this fall.

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FICO

FEBRUARY 5, 2021

Fintech startups don’t appear to be gaining market share because their growth isn’t captured in government reporting; their partner banks are the ones reporting. How to Respond? Other challenger banks (grouped together because of sample size) scored 7.81, ahead of Citibank, community banks and Wells Fargo.

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Millennials social media Fintech Examples 52

Gonzobanker

DECEMBER 20, 2018

We’ve stressed over loan growth and then sweated how to fund it. We’ve seen the big Wall Street banks raise the hurdle (and clear it!) Although all banks faced stock headwinds in 2018, we give the nod to William Demchak at PNC Financial Services. GonzoBanker of the Year – Mid-Size Banks. Bank Sale of the Year.

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Gonzobanker

NOVEMBER 18, 2014

Entrepreneur Gary Vaynerchuk implored the crowd to get beyond the marketing talk and stop marketing in the past. Vaynerchuk pointed to overpaying for slowly dying traditional media while consumers are actually looking at their phones and engaged in social all the time. Innovation Showcase & Global Innovation Awards.

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Gonzobanker

DECEMBER 22, 2015

Jill Castilla, CEO of Citizens Bank of Edmond, Okla. This year, the award is less about advancing “your career” as it is about advancing “your bank.” No one has been more successful at using social media to generate awareness and a positive image for their bank than Jill (@JillCastilla, @CitizensEdmond).

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Social Assurance

DECEMBER 16, 2016

People just don’t get excited about a bank like they do for a brand like Skittles. Banking and credit union marketing teams invest lots of energy, time and money in trying to figure out how to achieve the highest levels of social engagement. Cover your social bases. But I digress.

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William Mills

MAY 11, 2016

Managing cash flow – targeted at small business in partnership with banks. Credit HQ helps demonstrate to a small business how to start trading. What’s the market strategy? Looking for banks or credit unions. The account has a tie into social media and sharing. Small business customers can monitor. ^KT.

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Fintech Labs Insights

OCTOBER 6, 2015

Fidor Bank introduced community banking more than five years ago and were early enablers of Bitcoin and Ripple. Now we are the first bank to offer open RESTful APIs secured with OAuth2.0, Fidor Bank is a fully licensed online bank with both a user-oriented and tech-driven mindset. No Stack Banking.

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