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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

He also focused on improving the customer experience, raising the company’s net promoter score, which measures brand affinity, to three times higher than the manufacturing industry average. Jon focuses on finding ways to surprise and delight Truman’s customers.

Branding 441
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AI’s Place In The $50B RV Market

PYMNTS

Consumers are beginning to express more preferences regarding their buying and selling experiences on online marketplaces, which are seeing an increased amount of competition in the market as they attempt to hold onto their customer bases. About The Playbook.

Marketing 132
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[Podcast] Healthcare Data is Changing Consumer Care

Perficient

So we’re starting to paint that picture with data around the lifetime value of that consumer and we’re leveraging data both internal and external to market to them, to reach out and engage with them, and to be able to capture interactions and preference data. Healthcare Data-driven solution case studies [31:43]. Listening Guide.

Data 508
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Connecting Loyalty, Analytics, and Personalization in the Payments Industry

Perficient

Case Study. In other words, loyalty data does not just enhance the customer experience of the card owner; it enhances an organization’s ability to upsell and cross-sell to all involved parties. Likewise, if I exchange all of my points for baby formula, you might predict that my wife is expecting.

Analytics 309
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Automating is the way of the future in banking

Insights on Business

The Future of Work includes fully implemented intelligent, enterprise automation that transforms the employee and customer experience and enhances business impact. Be compliant while cutting costs and improving customer experiences. –> Explore IBM Banking and Financial Markets Solutions.

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Why banks must unlock the full power of their customer data. Today.

Accenture

Subway has rebuilt its operating model to continuously run tests on customer experiences to optimise the journey of purchasing a sandwich.¹ From changing the colour of a single button to revising promotional messaging, Subway converts test results into effective user experiences with the touch of a button.

Data 150
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Recap of Money 20/20 USA 2023 and 10 Banking Thoughts

South State Correspondent

The topics were perfect, and there were some great case studies, but the substance was standard, bordering on underwhelming. Generative AI: Traditional AI was ever-present in touted solutions regarding fraud, risk management, and the customer experience.