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Here Are 15 of the Best Deposit Marketing Campaigns Ranked

South State Correspondent

If you want to grab a material amount of new deposit balance, offer a 5.05% money market rate, post it all over Instagram, and sit back and watch the money roll in. In this article, we will show you 15 proven deposit marketing campaigns that will rack up deposit-gathering wins while building a high-performing bank in the process.

Marketing 195
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Deposit Marketing In the Age of Machine Learning

South State Correspondent

In the olden days, if you wanted to market deposits, the head of Retail would come to Marketing and say something like – “We need to raise deposits.” ” Marketing would then put together some ideas for a print or digital campaign; Retail would sign off on it, and then they would roll it out.

Marketing 195
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GPS Capital Markets For Sale, Sources Say

PYMNTS

Corporate foreign exchange brokerage GPS Capital Markets is reportedly up for sale, unnamed sources told PE Hub. As of last year, the company employed 63 people, reports said, citing Utah Business data. As of last year, the company employed 63 people, reports said, citing Utah Business data.

Capital 108
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Market Commentary: Week of April 26, 2021

SWBC's LenderHub

It was quite a volatile week for stocks as the markets swung between euphoria and fear. Continued strong economic data and bullish first quarter corporate earnings provided the bid for equities and corporate bonds.

Marketing 148
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10 Data-Driven Ideas To Increase Branch Engagement

South State Correspondent

In this article, we look at cell phone tracking data for about 1,000 branches across the industry to derive insights to help banks increase branch engagement and boost branch profitability. Banks should have a clear and stated set of measurable objectives for their branches and then allocate capital accordingly.

Data 195
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Climate and capital: some outstanding issues

BankUnderground

There is a lively debate about whether and how capital regulations for banks and insurers should be adjusted in response to climate change. Moreover, it asks for research on an appropriate time horizon over which the risks should be considered and how scenarios and forward-looking data should be used.

Capital 100
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How Bookkeeping Capitalizes On Young, Digital-First SMBs

PYMNTS

An entrepreneur who opens a coffee shop or launches a FinTech startup isn’t in business to crunch numbers and file taxes. Yet, the burden of financial management, from tedious data entry to compliance challenges, is a nonnegotiable part of starting a small business (SMB). ” Mixing Humans With Data. .

Capital 154