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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Perficient

Here’s why: Traditionally users weren’t able to purchase items through social media platforms. Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. 70% of people will trust a recommendation from someone they don’t know.

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Are Retailers Missing Out On ‘Supershoppers?’

PYMNTS

In fact, Google describes them as supershoppers — many of which utilize the power of their mobile devices to influence their shopping experience and, as a result, are more informed and efficient than ever before. As the 2016 holiday season quickly approaches, how can retailers keep up with the pace of these supershoppers?

Retail 100
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How Headless Commerce Can Level The eCommerce Playing Field

PYMNTS

Aside from the funny name, technically it’s a digital architecture that separates the back end and front end of a retail website to optimize search results, customer experience and the purchase journey. In a standard model, that consumer would search on “job interview dresses” (maybe starting on Amazon instead of Google).

Retail 208
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NEW REPORT: How Voice Assistants Help Win Consumer Spend – And Their Trust

PYMNTS

The only question is: What do retailers have to do to win them over? Many consumers consider familiar payments brands like Google Pay and Amazon Pay to be a sign of trustworthiness, while others look at the overall quality of a site when deciding whether to buy from it.

Report 230
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As Year Winds Down, Retailers Get Ready For 5G Revolution

PYMNTS

The 5G mobile network technology revolution is on, and you can bet that retail will be one of the places where this all plays out. However, Apple decided to bring the technology to the iPhone next fall, in part, to make sure that global networks can foster a true 5G user experience. Visual Commerce.

Retail 100
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In Retail, Are Rewards Their Own Reward?

PYMNTS

Retail is a dog-eat-dog world, operating at times on the thinnest of margins. Rewards can help lure customers to a brand and keep them there. I think merchants and issuers alike see the value of rewards in creating a storyline for customers, enhancing the relationship with the brand and driving stronger loyalty,” he added.

Retail 137
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Adyen Now Enables Interac Debit Mobile Payments In Canada

PYMNTS

The company is also growing its partnership with on-demand food delivery service company foodora Canada, which allows the firm to take Interac Debit payments via digital wallets with the inclusion of Google Pay and Apple Pay, according to an announcement. ” Interac Corp. ”

Mobile 138