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Were online customers more satisfied during the COVID-19 pandemic?

Perficient

Other companies who were late to creating digital customer experiences suffered as people stayed away from traditional stores and shopped online. Some might think that online stores would have done better than brick and mortar stores during the pandemic. Digital transformation isn’t just having an online store.

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PayPal Invests In Extend As Merchants Seek New Ways To Boost Online Conversion

PYMNTS

Even online merchants who offer customers extended warranties at the time of sale traditionally see about a 4 percent or 5 percent conversion rate. Extend also announced on Thursday new partnerships with Peloton, iRobot, Harman/JBL, Advance Auto Parts and other brands to offer their customers extended warranties.

Online 334
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Luxury Brands Like Bulgari And Louis Vuitton Embrace WeChat In China

PYMNTS

Luxury brands are increasingly using chat app WeChat in China to reach customers and sell big-ticket items, according to a report by TechCrunch. Brands like Bulgari, Cartier and Louis Vuitton are on the platform and connecting with millions of customers. Part of the appeal is that customers can create relationships with brands.

Branding 100
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The Importance of PIM for your B2B Marketplace Strategy

Perficient

PIM, as most of you readers might know, stands for product information management system. B2B online ecommerce sales have already surpassed B2C online ecommerce sales , and although B2B is still a less adopted and established market compared to B2C business models, it doesn’t change buyer expectations.

Strategy 508
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Online Liquidation Enjoys Fresh Growth As More Consumers Embrace Returns

PYMNTS

Online liquidation is nothing new, of course, but it’s gaining force and taking new forms, as the YouTube videos demonstrate. Online liquidation is nothing new, of course, but it’s gaining force and taking new forms, as the YouTube videos demonstrate. More Returns.

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Brick-And-Mortar Vs. Brand Names

PYMNTS

Everybody wants brand names, right? The upshot for the wholesale manufacturers behind those brands is, of course, that they are able to set their suggested retail prices a little bit (or, sometimes, a lot) higher than items bearing lesser-known labels. And that has become something of a problem for brick-and-mortar retailers.

Branding 100
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From Retail Bricks To Online Clicks, Sans Inventory

PYMNTS

In the latest installment of The Matchmaker Is In, PYMNTS’ Karen Webster and David Evans sat down (virtually, of course) to discuss the ways companies can sell across several marketplaces online with RevCascade CEO Josh Wexler. The marketplace is not separate from the actual business that is online, said the executive.

Online 100