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Reaching Millennial Travelers With Payments Technology

PYMNTS

Hotels, airlines and homesharing platforms need strategies to satisfy the travel needs of four generations of jetsetters, who each have different booking and payment preferences. Some millennials, in one case, would abandon travel booking processes if their preferred payment method was not offered. All this, Today in Data.

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AI’s Place In The $50B RV Market

PYMNTS

Consumers are beginning to express more preferences regarding their buying and selling experiences on online marketplaces, which are seeing an increased amount of competition in the market as they attempt to hold onto their customer bases. Technology and social media company Facebook is also growing more involved in the sharing economy.

Marketing 132
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How GDPR Is Testing The Homesharing Market

PYMNTS

As data security and transparency become greater concerns across a number of markets, some services are already working to confront the challenges. Putting this into practice would call into question whether or not Airbnb could operate in several state markets — a win for hotels. Around the Payments and the Platform Economy.

Marketing 179
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Aussie Millennials Put The Pressure On Corporate Travel Managers

PYMNTS

There seems to be no shortage of ways the millennial workforce is disrupting the status quo. The same goes for corporate travel, with millennial professionals turning to mobile and virtual services to book travel, manage expenses and ensure a smooth business trip. ”

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Digital Payments, Online Ordering And Memberships Top This Week’s News

PYMNTS

Membership has its privileges ” was the nine-year marketing campaign rolled out by American Express in 1987 to convince consumers that it was worth paying a yearly fee for one of its charge card offerings. Millennials Drive More to Faster Payments . Weak iPhone Sales Cost Apple Nearly Half a Trillion Dollars in Market Cap .

Online 148
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Is The Recreation Market Ready For A Payments Makeover?

PYMNTS

Fortunately, it appears the recreational market is getting some much-needed innovation to help organizations and associations process payments and participant registration. By some accounts, the recreational activity market is valued at over $250 billion each year. Getting Recreational Programs to Act Like Businesses. In the U.S.,

Marketing 115
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Splitty Makes It Easier To Grab A Piece Of The Travel Industry

PYMNTS

Travel industry services are catering to the thousands of millennial and Gen Z travelers who are booking big trips by augmenting their platforms with online and mobile support. Travel platforms are enabling more online bookings than ever, and 83 percent of U.S. Merchants Need To Rethink Booking.

Industry 168