Helping Brands: D2C Brands Tap New Business Models To Shorten 'Time To Commerce'
PYMNTS
JANUARY 19, 2021
COVID has put pressure on brands to find solutions for their direct-to-consumer [D2C] strategy,” he said. As more brands embrace eCommerce, he added, joining online platforms solves only some of the challenges of international, cross-border efforts — namely, setting up digital storefronts and reaching consumers.
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