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Chinese Millennials May Save Luxury Brands

PYMNTS

Sales of luxury goods in China are skyrocketing — up around 20 percent from 2016 — in its sharpest growth since 2011, as Chinese millennials seek products like handbags and cosmetics, Reuters reported. 2017 saw a global recovery of the luxury retail market due to their affinity for high-end brands.

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Millennials Are Facing Their Second ‘Once-in-a-Lifetime’ Financial Crash

PYMNTS

The data on millennials’ lifetime earnings potential were already fairly grim long before the word “coronavirus” became part of everyone’s daily conversations – and before the U.S. A 2016 paper led by Stanford University Economist Raj Chetty found that millennials were in deeper economic trouble than a quick look at the U.S.

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Homesharing Platforms Vie For Millennial, Gen Z Travelers

PYMNTS

They want convenient booking tools, fast payment methods and secure reservations when planning their trips, and these needs have not changed much as millennials have come of age. Millennials and younger generations are digitally minded and want to interact with brands that can answer their personal requests through online and mobile channels.

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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 1 of 3)

Perficient

In marketing and design circles we often measure success in terms of meeting customer expectations. Prior experience, advertising, word-of-mouth marketing, digital interactions and belief in future value to be delivered are just a few of the factors that influence expectations, as we’ll soon see. Signals that Shape Desire. What’s Next?

Meeting 309
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Reseller Market Maintains Momentum With Nordstrom’s Entry

PYMNTS

If there was any stigma left about used clothing it may have been erased last week as Nordstrom put its high-end brand on what it calls “re-commerce.”. While “reselling” or “secondary market” are more likely to keep ownership of this burgeoning market, the reselling market is reinventing itself for 2020.

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Younger Customers Drive Growth Of Casual Luxury

PYMNTS

Driven by younger customers, such as millennials and teens, casual luxury is bolstering sales of luxury apparel, handbags and footwear. The really-growing brands now beating the market are the ones already hooking these teenagers,” Bain Partner Claudia D’Arpizio told CNBC.

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8 Connected-Economy Firms Expected To Light Up The IPO Market In 2021

PYMNTS

Many enjoyed huge first-day price pops, heating up the IPO market even more — and 2021 seems poised to only continue the fireworks. Popular stock-trading app Robinhood Markets reportedly recently hired Goldman Sachs to lead a possible 2021 IPO that would value the company at more than $20 billion. Robinhood ($20 Billion+) .

Marketing 198