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Brands Stretch Their Legs Online

PYMNTS

One of the most recent experiments for direct-to-consumer eCommerce is taking place on Instagram , and, if successful, could forge a path for brands that want to sell directly to online consumers. This format created urgency and exclusivity for would-be shoppers — a key tactic for brands and retailers alike to increase conversion.”.

Branding 108
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Amazon Launches Online Pharmacy In Bengaluru, India

PYMNTS

Amazon India has added an online pharmacy to its offerings in Bengaluru, one of the nation’s largest cities with a population of nearly 12 million. Reuters reports this is the latest initiative by the eCommerce giant to broaden its reach in a key growth market. Amazon started moving into the health space in 2017.

Online 194
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Walgreens Partners With Alibaba To Offer Beauty Brands On Tmall Global

PYMNTS

Walgreens Boots Alliance and Alibaba Group Holding have announced the launch of a Boots flagship store on Tmall Global , Alibaba’s B2C platform for international brands and retailers. The partnership will offer Boots beauty brands to more than half a billion consumers in China, including No7, Soap & Glory and Boots Cucumber.

Branding 175
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Amazon Turns To Manufacturers For ‘Exclusive’ Brands

PYMNTS

Amazon is taking a new approach to its brands, extending beyond its AmazonBasics and other private-label lines: The retailer is rolling out brands that are exclusive to the site, but are not actually owned by the company. At the same time, Perrigo also owns a brand called GoodSense.

Branding 166
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Amazon Selling First Branded Mattress

PYMNTS

Amazon.com is reportedly getting into the online mattress business, entering a market in which a handful of startups are trying to dominate. The firm monitors the list of more than 120 private label Amazon brand products that now includes kitchen goods, clothing, batteries, and electronics.

Branding 153
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Direct To Consumer: Big Brands Vs. Small Brands

PYMNTS

In other words, what will make retailers more money – selling in brick and mortar, selling online or a combination of the two. Though the amount of online retailers is astounding, many consumers still prefer to shop in-store. In this piece, we’ll review some of the larger and smaller brands that have taken this concept and run with it.

Branding 109
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Online Alcohol Delivery Surged 32 Percent Last Year

PYMNTS

New data shows that online alcohol-delivery revenue grew almost 33 percent last year, increasing at an average rate of 3 percent month over month. According to Slice Intelligence , the growth of alcohol-delivery service Drizly helped give the market a boost, with revenue that grew by a whopping 62 percent in 2017. and Canada.

Online 109