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Retailer Gap Partners With BNPL Platform Afterpay To Boost Holiday Shopping

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Buy now, pay later (BNPL) payments platform Afterpay is teaming up with retailer Gap to offer flexible spending options as the holiday shopping season gears up. Participating Gap brands include Old Navy, Gap, Banana Republic, and Athleta. . “By It also teamed up with major retailers across the U.S.

Retail 222
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Direct To Consumer: Big Brands Vs. Small Brands

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In other words, what will make retailers more money – selling in brick and mortar, selling online or a combination of the two. Though the amount of online retailers is astounding, many consumers still prefer to shop in-store. In this piece, we’ll review some of the larger and smaller brands that have taken this concept and run with it.

Branding 109
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Durant’s Decision: How Star Athlete Departures Impact Brands, Retailers

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From an economic standpoint , James’ departure, which he announced in a highly controversial one-hour primetime special broadcast on ESPN entitled “The Decision,” was immediately felt in Cleveland and to the value of James’ own brand. This was handled much better than LeBron handled ‘The Decision’ in 2010,” Rishe said by email.

Branding 101
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SharkNinja’s Plan To Capture The UK Vacuum Market

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The privately-held appliances brand sells vacuum cleaners under the Shark logo, while its line of food processors, coffee makers, pressure cookers and blenders are sold under the Ninja branding. In the United States, Shark vacuums run the market — it’s the top selling upright brand and owns 35 percent of the market.

Marketing 129
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Startup Spotlight: GPShopper And The Overdue Evolution Of Luxury Retail

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Retail isn’t all about taking people’s money. Today, it’s also about telling a story and building an experience that makes customers want to shop with the brand again. Yet luxury brands have been slower than most other retailers to embrace digital innovation – for storytelling or for anything else.

Retail 129
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Digitally-Native Retailers Are Turning To Brick-And-Mortar Stores

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Just because a retailer was created for the internet doesn’t mean it has to stay on the internet. Digitally-native retailers, such as thredUP , are turning to brick-and-mortar stores to reach consumers, too. thredUP, though, works a little differently from traditional retailers. by the end of 2018, CNBC reported.

Retail 103
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Economic Nexus Laws’ Unexpected Impacts On Restricted Substance Retailers

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These laws were meant to make online sellers face sales tax requirements similar to those for retailers with on-the-ground locations, putting both types of businesses on equal footing. Retailers in high-tax states have largely not been able to build themselves up or expand online beyond their local markets to the same extent, Rogers said. .

Retail 109