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Here’s How Millennials Are Shopping This Holiday Season

PYMNTS

The saying that it’s better to give than receive might not be totally lost on millennials , because most millennials are planning on spending significantly more this holiday season than last year. So, what are millennials going to spend their money on this holiday season?

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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

Forrester noted that 53% of the US retail industry planned investment in AR in 2020 because they know it assists consumers in making purchase decisions. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands. So, is now the time for AR?

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Why Are Half Of Millennials Still Using Print Coupons?

PYMNTS

First, video killed the radio star. But just when the last iPods started giving way to entirely online streaming services, millennial audiophiles suddenly fell back in love with vinyl records — a music format they never even knew growing up. What’s behind this turn towards the old in couponing and discount retail?

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Loyalty Rules: Personalization Drives Retail Connection

PYMNTS

That’s one of the conclusions drawn from a new report on customer loyalty from Merkle, and it holds some clues for retailers looking to improve the recency and frequency of customer visits and purchases. “To That means embracing the tools and platforms that consumers, particularly the Bridge Millennials, use on their paths to purchase.”.

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L’Oréal, Instagram Lead Late-Year Social Commerce Push

PYMNTS

New announcements from Instagram , L’Oréal and Snap lead the way, as consumers find new ways to shop from shared videos and social posts. Instagram’s announcement that it will make its Reels feature shoppable is a clear response to TikTok’s popularity and the latest in Facebook’s corporate push toward more commerce and video.

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Digital-First Banking Branches Out

PYMNTS

How important are humans to your retail banking experience? We’ve all heard that millennials, for example, think of bank branches as a vestiges of another century with little relevance to their financial lives. Is that what people really want? Turns out that’s inaccurate. Going to the Bank. But it’s a deceiving picture.

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The Digital Real Estate Boom (And How Long It Might Last)

PYMNTS

Meanwhile, millennial consumers have drastically picked up the pace of their home buying. Pushed by all of that suddenly exploding demand, the real estate market (particularly the digital retail market) has been booming. Also, continued investment in technology is enabling people to do more of their shopping and transacting online.

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