PYMNTS

OCTOBER 9, 2020

The event is part of the social media company’s Season of Support to offer complimentary resources, education and instruction to assist companies throughout the globe, according to a company blog post. In addition, Facebook will provide a toolkit to interested companies so they can amplify #BuyBlack via their own channels.

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Social Assurance

SEPTEMBER 22, 2020

The most professional social media site has evolved to meet its users’ needs and the difference could surprise you. Don’t forget to catch our webinar about the State of Social Media 2020. We’ll be going over changes for all social media platforms and new follower expectations. State of Social Media 2020.

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Independent Banker

FEBRUARY 28, 2023

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Andrew Catalano, Austin Williams While most community banks aren’t yet using first-party data for marketing purposes to grow revenue and retain customers, experts say those willing to invest in the effort can reap big rewards. “To

Community Bank 129

Community Bank Community Marketing Data 129

PYMNTS

MAY 16, 2019

Across the European Union (EU), technology providers and social media platforms are increasingly playing a bigger role in the Open Banking ecosystem. Social Media Sites and Payment Innovations Under PSD2 and GDPR. Social media sites are tightening their grip on payments as PSD2 opens the door for third-party companies.

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social media Compliance Innovation Data 161

PYMNTS

SEPTEMBER 23, 2019

In the September Credit Union Tracker , PYMNTS explores the latest in the world of CUs, including friction between CUs and the ABA, the increasing importance of social media for member engagement, and how CUs are regaining their personal touch in an increasingly digital world. Deep Dive: How CUs Leverage Social Media.

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PYMNTS

SEPTEMBER 24, 2019

Digitally-focused CUs are reaping the rewards of this market demand and saving money by limiting the number of branch locations and ATMs that need to be maintained. This has not been without its share of challenges, according to Allison Videtti, the CU’s director of marketing. Social media for member engagement.

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PYMNTS

DECEMBER 5, 2018

By almost any measure, John Gossart , COO and Co-founder of fundraising resource Goodworld , has done more than his fair share of public service. When asked to explain the Goodworld model, Gossart told Webster that “we are a social payments platform, but really a payments facilitator.” Portable Hashtag. percent, plus $.30

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South State Correspondent

APRIL 19, 2023

In this article, we will look at deposit performance data related to high balances and show how banks can dramatically increase value by restructuring relationship-based products and better-allocating marketing/sales dollars more efficiently. This is over three times the life of a money market account that is over $1mm in balances.

How To 195

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Perficient

DECEMBER 4, 2020

For example, curbside pick-up has become extremely resourceful to consumers during these unprecedented times. Find ways to be very relevant when you target and market to your existing and future customers. Take advantage of the customer activity data to power your marketing and personalization engines. Communication is Key.

Customer Experience 309

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William Mills

SEPTEMBER 3, 2020

Owned media includes anything that is produced and housed on the company’s own channels, including its website, emails or social media platforms. Typically, this encompasses all content marketing activities. Owned media is not only crucial for SEO , it also helps position the company as a helpful resource.

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Insights on Business

JUNE 14, 2017

IBM has developed Watson Marketing capabilities to help banks discover insights beyond the abilities of conventional computing. Using Watson Marketing analytics, data sources such as images, video and social media can be coaxed to reveal insight. Maximize personalized upsell and cross-sell opportunities.

Marketing 156

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Independent Banker

MAY 31, 2022

In April, ICBA won an Association Trends 2022 TRENDY Award for a social media initiative opposing plans that would require community banks to report additional customer account information to the Internal Revenue Service. ICBA’s award-winning #KeepMyBankingPrivate campaign opposed IRS bank customer data reporting.

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Filene

MARCH 18, 2016

Our research on credit unions’ use of social media proved that you don’t win just by showing up. Consumers today expect their financial institution to not only demonstrate an ability to skillfully manage their social media sites, but also to find value and connection in the content they share.

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Gonzobanker

NOVEMBER 16, 2023

Banking leaders looking for the next wave of growth need to think differently about marketing to half the population. Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. hours per day on social media.

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Perficient

FEBRUARY 10, 2021

Here are four techniques you should include as part of your healthcare marketing efforts to reach older patients: 1. If you don’t have an assured plan yet, be honest and say it’s in-development but that your organization will keep updating the status of availability on the website, on social media or via your providers’ phone lines.

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Abrigo

JULY 13, 2023

Takeaway 3 Consider providing resources teaching your customers red flags to watch for to avoid pig butchering scams. A scam usually begins with online contact via social media or dating apps. Many victims are lonely or isolated and don’t understand cryptocurrency markets. billion in fraud losses in 2022.

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PYMNTS

JULY 23, 2018

ClientWhys , a provider of marketing automation software and marketplace for cloud accounting and tax industries, has launched a new small business accounting marketplace. CountingWorks and TaxBuzz blogs also provide users with timely tax and accounting resources, as well as articles written by member professionals and industry experts.

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Social Assurance

OCTOBER 23, 2020

As a financial marketer, you probably know how difficult it can be to grow engagement on social media. Plus, with the levels of compliance surrounding financial marketing, most institutions involve multiple team members, with various levels of experience, to executive social strategies. Share Social Media Policies.

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Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

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Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

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PYMNTS

APRIL 18, 2017

One company that has received a fair share of media attention on the topic of chat commerce is social media giant Facebook. By incorporating multiple retailers’ apps into one or two social media chatbots, the chat commerce arena will likely strengthen alongside eCommerce and help pull in more revenue from key consumers.

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William Mills

AUGUST 22, 2019

While some differences do exist, building brand awareness in B2B markets is still just as important it is for companies marketing to consumers. This includes industry publications, multiple social media platforms, blogging and trade shows, just to name a few. However, you don’t need to expend resources everywhere.

Branding 41

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Perficient

OCTOBER 7, 2020

Lastly, I think we will see more integration and coordination between public health organizations, health systems, health insurers and community resources to manage a host of non-clinical issues and drive social determinants of health that really require these collaborative platforms.

Cleveland 309

Cleveland social media System Tools 309

PYMNTS

OCTOBER 5, 2020

million counterfeit respirators that were being falsely marketed as made by 3M. In addition, the company said it has set up “online resources” to help hospitals and other customers to identify authentic 3M respirators and ensure that sales agents are authorized distributors. The Minneapolis-based giant said on Monday (Oct.

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PYMNTS

APRIL 28, 2020

Brands are finding new ways to get in front of their customers as standard outlets like news and social media are loaded with misinformation and just plain disturbing news. Sponsorships, perhaps more than any other marketing area, have been turned on their collective heads. “If championships. That’s a lot of clutter.

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Abrigo

AUGUST 14, 2017

She will provide simple ideas that accountants can share with their clients: low-cost options to market their products and services so they can grow the top line and end up with more on the bottom line, too. Another idea Johnson says accountants can suggest to clients for growing revenue through social media is called “trend jacking.”

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PYMNTS

NOVEMBER 3, 2020

NerdWallet, a website providing financial guidance to individuals, has acquired small to medium-sized business (SMB) resource Fundera. The acquisition gives it a bigger piece of the SMB market by expanding its options for financial guidance and financing options for SMB owners. NerdWallet Acquires SMB Finance Platform Fundera.

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Abrigo

SEPTEMBER 11, 2015

Twitter may not be the first site that comes to mind for job hunters, but the numbers don’t lie – in 2012 eight million applicants found jobs using the social media application. A marketing firm in Dallas uses the site to perform first round intern interviews.

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PYMNTS

JUNE 29, 2020

Canadian payments service RevoluPAY , for one, recently received a Pan-European revised Payment Services Directive (PSD2) banking license that allows it to provide solutions for businesses in the European market. The service aims to support B2B payments with application programming interfaces (APIs) that promote quick transactions.

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Abrigo

APRIL 7, 2017

If you fall into the 41 percent of finance professionals who view attracting new clients as your biggest challenge, and are trying to find a way to alleviate this struggle, Sageworks has many resources to help. Additional Resources Valuation vs. Calculation: When to perform which Are the biggest "referral killers" hurting your firm?

Referral Marketing 150

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Independent Banker

OCTOBER 31, 2020

ICBA offers resources to support community banks in telling their stories. Beyond the Marketing and Communications Toolkit, consider our Community Bank Virtual Marketing Seminar later this month ( icba.org/education ) or use the ICBA Social Media Monitor as a no-cost member benefit ( icba.socialassurance.com ).

Community 163

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PYMNTS

APRIL 10, 2020

“I think one of the largest reasons [insurers are still using checks] is because claim payments, the paying out of a claim, is [a] loss of money, and it is really hard for companies to focus or invest resources in a place in which you are losing money already,” Michele Schmitt, senior product manager for B2B insurance technology firm Tr?v

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Mobile Technology social media Customer Experience 198

PYMNTS

MAY 19, 2017

From eCommerce warehouses like Amazon to social media sales, it’s no secret that constant connectivity has changed many consumers’ shopping habits. In fact, Kapoor said, the company has used connected tools, including mobile websites and social media marketing, to sweep up SharkNinja’s market share of vacuum cleaners in the U.S.

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PYMNTS

FEBRUARY 24, 2017

The group will support corporate adoption of digital solutions, like Big Data, the cloud, mobile and social media. The site will update every month to focus on a different stage in the digital transformation process and provide various resources for CIOs and CFOs, including digital readiness guides and starter kits.

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Social Assurance

FEBRUARY 19, 2021

Marketers and financial brands were challenged this past year. Hopefully they can work out the kinks soon, and we can dive into voice marketing this year! To learn more about upcoming social trends affecting the financial services industry, be sure to download our free Marketing and Compliance Report.

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PYMNTS

MARCH 28, 2018

Social media marketing company BleuPage is broadening its B2B services with the launch of a business management tool designed for the “solopreneur.”. A press release on Tuesday (March 27) said U.K.-based based BleuPage is rolling out Bizggro, a suite of solutions for small businesses and entrepreneurs.

Management 129

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Abrigo

APRIL 29, 2015

If your firm has a social media presence , make sure that it’s in line with your brand, as well as readily apparent on your website by linking to your company Twitter, LinkedIn or Facebook pages. Generation X and Millennials increasingly supplement their online research with social media searches.

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social media Online Millennials Branding 150