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Watson Marketing Delivers a Competitive Edge that Financial Institutions can Bank On

Insights on Business

IBM has developed Watson Marketing capabilities to help banks discover insights beyond the abilities of conventional computing. Using Watson Marketing analytics, data sources such as images, video and social media can be coaxed to reveal insight. Maximize personalized upsell and cross-sell opportunities.

Marketing 156
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Banks Must Up Their Social Media Game to Connect with Digital Natives

Gonzobanker

Banking leaders looking for the next wave of growth need to think differently about marketing to half the population. Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. Consider that the typical user spends about 2.5

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How AML Regulations Are Pulling Credit Unions Into Law Enforcement

PYMNTS

In Rapid City, South Dakota, for example, MED5 Federal Credit Union (MED5 FCU) launched an upgraded website after collaborating with the FinTech OMNICOMMANDER , which works to provide CUs with a variety of online tools, including web design, social media and marketing services. About The Tracker .

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Retailers Have A Need For Speed On Digital CX

PYMNTS

Eighty percent said providing a positive digital customer experience (CX) was a “challenge” as a result of the pandemic. The customer experience online has dozens of critical elements. User experience, seamless checkout, payment process, chat and security are just a few that need to be buttoned up. It’s different.

Retail 144
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In Digital Banking Age, Personal Touch Still Matters

PYMNTS

When it comes to digital outreach, executives must get together with “product and marketing teams to think about how you are going to take that asset into other channels. One way to springboard between the personal touch and technology, especially in a mobile setting, can come through social media interaction.

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Restaurant Ordering Apps, Cloud Technology, Cash Hoarding Top This Week’s News

PYMNTS

The drop in the stock market has led some banks to run out of big bills as clients reportedly arrived take as much money out of their accounts as they could. It takes effort to balance seamless-but-fraud-free user experiences. NYC Bank Runs Short Of Big Bills As Customers Hoard Cash.

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The Challenges of the New Neo Bank

Celent Banking

The promise of these new start-ups was a drastic improvement on customer experience, ditching traditionally stale financial services with improved digital offerings, social media integration, and a familiar/casual communication style. There aren´t many neo-banks, but digital channels start-ups are numerous.