BankInovation

MAY 9, 2024

Financial institutions that think about efficiency and growth when considering tech spend can respond quickly to merger and acquisition opportunities, Danny Baker, vice president of market strategy at technology provider Fiserv, told Bank Automation News.

Marketing Strategies 81

Marketing Strategies Strategy Technology Marketing 81

Perficient

JUNE 15, 2020

As mentioned, most marketers immediately think of AI and technology tools including live chat, chatbots, and social monitoring. Yes, those tools are great at enabling conversational marketing to help foster interactions between companies and consumers that mimic human dialogue and do so at scale.

Meeting 443

Meeting Marketing User Experience Marketing Strategies 443

Perficient

AUGUST 14, 2023

Strategies for Seamless Migration and Accelerated Experimentation Growth The upcoming Google Optimize sunset has made it crucial for businesses to find reliable replacements. This approach leverages advanced technology, data analytics, and a culture of continuous learning to facilitate quick decision-making and improve business outcomes.

Google 419

Google Tools Analytics Strategy 419

William Mills

FEBRUARY 8, 2024

In the ever-evolving landscape of financial technology (Fintech), where innovation and competition are the norm, the ability to generate high-quality leads is crucial. For Fintech companies looking to serve financial institutions, effective lead generation is not just a strategy, it's the lifeline for sustainable growth.

Strategy 82

Strategy Fintech Financial Technology Innovation 82

PYMNTS

MAY 4, 2020

Although there is no playbook, there are strategies and tactics that defined pre-pandemic retail and can perhaps contribute to saving post-pandemic retail. Even an astute and sophisticated marketer like Apple CEO Tim Cook seemed to show an absence of data awareness on the company’s earnings call last week.

Strategy 182

Strategy How To Retail Data 182

Perficient

JULY 20, 2020

Our very own Nate Bauer , director – digital marketing consulting, will be moderating the panel: Analyzing Media Coverage Across Channels to Uncover Actionable Intelligences. Nate has spent the majority of his career focusing on developing digital marketing strategy-led solutions. Explore the Summit.

Customer Experience 526

Customer Experience Analytics Leadership Marketing Strategies 526

Bank Innovation

AUGUST 6, 2019

Ibotta, a seven-year-old cashback rewards app, has raised an undisclosed amount of Series D funding, led by Koch Disruptive Technologies, at a $1 billion valuation.

Denver 170

Denver Marketing Strategies Strategy Marketing 170

Perficient

SEPTEMBER 9, 2020

Some may do onboarding to encourage existing customers to use a new platform, but it requires more investment and strategy than just that. Is your current go-to-market strategy really working for your customers, or are you forcing them to do business the way you want them to do business? Having the Right Technology.

Resources 340

Resources System Marketing Strategies Strategy 340

PYMNTS

SEPTEMBER 13, 2016

Alisdair is a technology entrepreneur and brings nearly two decades of industry experience to his role leading product management and strategy for ThreatMetrix. Armen leads worldwide marketing strategy and execution for ThreatMetrix. Chief Products Officer, ThreatMetrix. Armen Najarian. CMO, ThreatMetrix.

San Jose 100

San Jose Strategy Fraud Marketing Strategies 100

PYMNTS

APRIL 12, 2017

USA Technologies (USAT), a payment technology provider of cashless and mobile transactions in self-serve retail, announced Tuesday (April 11) that Sneaker Syndicate, a high-end athletic shoe boutique in Orlando, Fla., This technology has opened the door to a new world of amusement and vending games.”.

Technology 100

Technology Retail Marketing Strategies Marketing 100

PYMNTS

JUNE 22, 2020

In her new role, Kabakoff will oversee Lunchbox’s “go-to-market strategy” aimed at giving restaurants an alternative to third-party ordering sites. The New York-based omnichannel restaurant platform announced Monday (June 22) it had hired Kabakoff as vice president of solutions.

New York 326

New York Marketing Strategies Customer Experience Maine 326

BankInovation

FEBRUARY 8, 2022

Core provider Fiserv’s market strategy continues to focus on bank partnerships and fintech acquisitions as revenues grow and development picks up speed. Financial technology revenue clocked in […]. Financial technology revenue clocked in […]. Adjusted revenue was $4 billion, up 11% year over year.

Fintech 98

Fintech Marketing Strategies Financial Technology Strategy 98

Long Lasting Ideas

MARCH 22, 2019

Continue reading Community banks – Technology, reliability and a cautionary tale at Bank Marketing Strategy + Ideas. later, he wrote two checks to his new landlord totaling $900 to cover his. deposit and first month’s rent. after that, he got an angry call from the landlord.

Community Bank 65

Community Bank North Carolina Community Technology 65

The Financial Brand

FEBRUARY 12, 2024

Top CMOs are using technology to create novel marketing strategies and uncover new revenue streams. This article 4 Banking CMOs to Watch in 2024 appeared first on The Financial Brand. The efforts are leading to an increase in customers and are producing measurable results.

Marketing Strategies 35

Marketing Strategies Strategy Branding Marketing 35

Perficient

OCTOBER 7, 2020

As the automation industry continues to make inroads into the C-suite, there has been a paradigm shift in the hyper-automation go-to-market strategy for several of the leading automation platforms. Determining a successful automation strategy. This understanding of the enterprise involvement should not be a deterrent but?should

Tools 309

Tools Strategy Training Marketing Strategies 309

PYMNTS

NOVEMBER 11, 2016

That’s why marketers will be leveraging mobile in their holiday shopping strategies this year, with new and creative strategies that focus more on omnichannel solutions and less on generic mobile coupons. About the same number plan on prioritizing social media apps such as Instagram and Snapchat.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

Digital Growth Institute

JUNE 25, 2021

How do consumer journeys play a role in digital growth, and how can banks maximize their growth and build trust through technology? There’s so much talk about digital growth these days, especially in the financial sector and banks and credit unions in particular. But what exactly is digital growth ?

Marketing Strategies 17

Marketing Strategies Strategy Marketing Technology 17

Perficient

FEBRUARY 1, 2021

Even though nearly 70% of consumers prefer to use chatbots, many automotive companies aren’t yet embracing this technology. In many of these cases presented, a strong relationship and shared strategy needs to exist between the OEM and dealers for chatbots to be effective. Are Chatbots the Answer in Every Situation?

Strategy 409

Strategy Branding Online Marketing Strategies 409

PYMNTS

DECEMBER 16, 2019

Commercial payments technology company WEX announced on Monday (Dec. ” Collaboration is an important part of WEX’s market strategy. They’re learning how to partner with technology.”. 16) that it has reached an agreement to manage Valero Energy ‘s fleet fuel card program, according to a press release.

Cards 130

Cards Marketing Strategies Technology Payments 130

PYMNTS

FEBRUARY 2, 2021

Showrooms are a staple in the furniture and interior design space, but as demand for online shopping experiences proliferates in the B2B segment, furniture suppliers have had to adjust their sales strategies. Looking ahead, he said the company is also investing in 3D-imaging technology to further meet buyers’ needs. A Hybrid Approach.

Marketing 170

Marketing Strategy Meeting Online 170

Payments Source

JULY 5, 2018

appeals court is the latest of many episodes in a battle between merchants and card brands that has influenced regulations, technology, market strategies and nearly all other aspects of the payments ecosystem. This week's ruling from a U.K.

Marketing Strategies 69

Marketing Strategies Payments Strategy Regulation 69

PYMNTS

AUGUST 14, 2020

Disruption is hitting both the B2C and B2B arenas, and while it would seem they are two opposite ends of the spectrum, these ecosystems share commonalities in the kinds of trends that force sellers to modernize their market strategies. This creates new challenges and paradigms for payment flows.

Strategy 295

Strategy Online Payments Management 295

FICO

APRIL 4, 2022

The win comes from consistently standing out from the competition with pre-emptive, competitive, attractive offers that you assign in real-time via omnichannel communications strategies. Personalization can mean many things, such as inserting the name of the client/ consumer to individualize digital marketing. by Barry Honeycombe.

Analytics 52

Analytics Marketing Strategies Strategy Marketing 52

PYMNTS

MAY 19, 2020

According to market leader Quotient Technology , some retailers, as a result of COVID-19, have stopped accepting paper coupons altogether and have directed shoppers to their digital paperless coupon programs. It is important for retailers and CPGs to engage with shoppers and meet their demands for savings and digital solutions.”.

Branding 239

Branding Retail Meeting National 239

PYMNTS

FEBRUARY 3, 2020

Go-to-market strategies must appreciate the unique needs of these often-underserved customers,” Warburg said. Our research findings indicate that high-quality customer experiences require the blend of advanced technology solutions and access to high quality, live sales and tech support reps.”. Europe, Mexico and Brazil. “Go-to-market

User Experience 130

User Experience Washington Leadership Marketing Strategies 130

FICO

MAY 17, 2023

They wanted to know how investing in technology innovation was affecting growth. The top 25 percent of companies that were investing the most in technology innovation were growing at twice the pace of the 10 percent that invested the least. Which market trends matter – both in business and technology? Which direction?

Customer Experience 97

Customer Experience Innovation Trends Strategy 97

PYMNTS

APRIL 16, 2019

If they don’t, they’re forced to spend time and energy on additional marketing strategies to recruit the next batch of new customers. While brick-and-mortar stores can employ customer retention strategies, kiosk and vending machine operations don’t always have the same tools available.

Retail 162

Retail social media Mobile User Experience 162

PYMNTS

FEBRUARY 21, 2019

Such is the case in financial services, where “ FinTech ” is often used to describe financial technology vendors. “A A firm that offers financial technology is not necessarily a FinTech,” said Provenir Managing Director Paul Thomas, who thinks the distinction between the two needs to be clearer.

Fintech 189

Fintech Financial Technology Technology Industry 189

PYMNTS

APRIL 4, 2019

Out of the haze of uncertainty emerged a new mobile network, and from the new mobile network came new retail applications and experiences, all taking advantage of the faster speed of the technology, and the potential to reduce friction. The mobile technology is moving from the realm of the possible to the world of the real.

Retail 177

Retail Mobile Course Branding 177

PYMNTS

JANUARY 5, 2018

4) that bank technology veteran Paul Johnson will take up the position. I can only see blockchain technology as the next step in this evolution of payments and asset transfer in the future,” he said in a statement announcing his position at BABB. The company said Thursday (Jan. Johnson previously served as chief of another U.K.

blockchain 108

blockchain Industry Compliance Marketing Strategies 108

PYMNTS

JULY 17, 2019

The investment will be used to accelerate product development and engineering while also fueling global go-to market strategy and deployment, DUST Identity said in a press release. The company’s technology addresses growing vulnerabilities and security disruptions as global value chains become more digital and dynamic.

Security 101

Security Marketing Strategies blockchain Tools 101

PYMNTS

JUNE 30, 2016

A study released by Market Strategies International found that 31 percent of American households feel stuck in a relationship with one or more financial services companies they distrust. The answer may surprise you.

Marketing Strategies 102

Marketing Strategies Study Meeting Strategy 102

PYMNTS

MAY 13, 2019

In the latest Innovation Readiness Playbook series, the Corporate Credit Product Edition, and in collaboration with i2c , PYMNTS surveyed more than 200 FI decision-makers to assess their shifting strategies for innovating this venerable product line. percent said they prefer to observe market trends before quickly unveiling their solutions.

Innovation 194

Innovation Innovation Strategies Strategy Trends 194

Gonzobanker

JULY 27, 2022

Strategies focused on physical attraction (marketing) and distribution – where branches serve as customer attractors and points of service and delivery – are increasingly “invalid,” requiring banks to “upgrade to the latest version of the protocol,” i.e., digital marketing and distribution. The Holy Trinity of Strategy.

Strategy 88

Strategy Customer Experience Fintech blockchain 88

PYMNTS

JULY 22, 2020

The Collective was conceived by Fayez Mohamood , co-founder and CEO of retail technology company Bluecore. Instead of focusing on the cookie issue, the meeting became a think tank session on strategies for dealing with the effects of the pandemic as well as the resulting supply chain crisis and hard-hit economy.

Google 150

Google Groups Retail New York City 150

PYMNTS

SEPTEMBER 11, 2019

billion for retail and marketing in the year 2022, with revenues from VR initiatives expected to increase by 3,000 percent over the next four years. The rise of new 5G mobile network technology also promise to spark new deployments of virtual reality in the retail space. VR is expected to generate $1.8

Retail 192

Retail San Diego San Francisco Branding 192

PYMNTS

JANUARY 18, 2018

But according to a new report from EY, it would be unfair to say that regulation is the only driving force behind large banks’ changing market strategies. In its Global Banking Outlook 2018 survey , EY assessed 221 financial institutions across 29 markets.

Regulation 156

Regulation Innovation Fintech Marketing 156