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PSCU Taps New Leaders To Advance Products, Innovation

PYMNTS

PSCU has appointed Denise Stevens as senior vice president and chief product officer, while Scott Young will head the product delivery leadership team as vice president of innovation, PSCU announced today (Feb. Stevens will oversee product delivery and management, as well as its innovation teams. Young will report to Stevens. “We

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Best Banking Books To Create The Modern Banker

South State Correspondent

These books span a range of banking topics but emphasize second-order thinking, productivity, building client relationships, and innovation. Within the story are multiple lessons on dealing with the theory of constraints, choosing key performance indicators, organizational dysfunction, management, and leadership.

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[Podcast] WISW Episode 5: What if You Could Deliver Anything as Soon as it Was Valuable?

Perficient

With over 25 years of digital agency leadership experience, he specializes in Mobile Product Management, Mobile Strategy, and Customer Experience. Meet the Hosts. He works with clients to convert market insights into real-world digital products and customer experiences that actually grow their business. LinkedIn | Perficient.

Strategy 493
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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 3 of 3)

Perficient

This includes knowing how your peers and senior leadership perceive said maturity. To promote this kind of alignment, we work with leadership teams to define a vision for digital. Explore our Strategy and Consulting practice to learn how we’re partnering with CX leaders to meet unforeseen challenges and enable change as never before.

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Charles Potts: Innovation trends for 2023

Independent Banker

Image by Worawut/Adobe By Charles Potts As we turn the page to a new year, the innovation evolution continues. ICBA is leaning into it, bringing its ThinkTECH Accelerator program and innovation efforts in-house to provide community bankers with targeted solutions. The emergence of chief innovation officers or digital strategists.

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Credit Unions: When Innovation Timelines Are Measured In Days Not Months

PYMNTS

COVID-19, the panel universally agreed, for all the havoc it has wrought, may end up being the catalyst for innovation that the CU entire industry needed to really begin its next evolution in delivering on its members expectations. Innovating On A Dime. As of today, we’ve gone to 85 percent at home.

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The Formula For Brand Affinity Marketing To Make Your Bank Go Viral

South State Correspondent

Then, in a twist of innovative thinking, Ogilvy, the famous ad firm, was brought in. What ensued was an out-of-the-box brand affinity marketing tactic that banks can use to promote their brand today. Creating a Brand Affinity Marketing Solution. It was a badge of honor to be arrested for defending your club. The public laughed.

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