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How To Pay The Millennial Workforce

PYMNTS

Over the past two years, demand for mobile and digital P2P payments has risen notably (to the point that many FIs now consider such services a must-have), said Fiserv ’s Jeff McCrory, director of product marketing. At present, about 5,100 FIs offer Zelle.

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Serving The Millennial Consumer With Convenient Offerings

PYMNTS

Reynolds Group Holdings is actively working to court the millennial market , which has a particularly strong focus on convenience. For this reason, the firm has focused keenly on recipe integration in recent years — and, as it turns out, millennials are excellent recipe followers. All this, Today in Data.

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Millennial-Focused Digital Bank Empower Finance Raises $20M

PYMNTS

San Francisco-based Empower Finance, a mobile banking app aimed at helping millennials save wealth, has raised $20 million in a Series A funding round led by Defy Ventures and Icon Ventures, according to a report. The opportunity is large in the sector, as digital banks represent only about 3 percent of the overall market.

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Reynolds CEO: Recreating Grocery’s Home Goods Aisle For The Millennial

PYMNTS

In 1910, the world of foil enjoyed its most important historical innovation: The Swiss figured out how to make it out of aluminum instead of tin. It is difficult to ask for market penetration much better than 90 percent. That’s because the market is always moving, and the consumer is always changing. Moving On Millennials .

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How to Attract Multiple Generations to Open New Accounts and Apply for Loans

Understanding these attitudes and using them to inform marketing messages enables community banks, regional banks and credit unions to better serve their customers. How are Gen X, Millennials, and Gen Z defined? What makes the group different in how they receive information?

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Millennials, Mobile Payments And Debit: A Recipe For Consumer Engagement

PYMNTS

Millennial consumers are ready to be brand ambassadors — especially when engaging in mobile commerce with private-label debit programs. That’s the message of a new, in-depth PYMNTS story about how to win the loyalty of those younger consumers. Millennials are ready to be engaged.

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How to Define the Generations: The Ultimate Guide for Marketers

The Financial Brand

This article How to Define the Generations: The Ultimate Guide for Marketers appeared first on The Financial Brand. This analysis ends the debate over birth years for the Silent Generation, Boomers, Gen X, Millennials, Gen Z, and Alphas.

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