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Deep Dive: Credit Unions Like And Subscribe To Social Media

PYMNTS

. Social media has become a cornerstone of everyday life over the last few decades, with 72 percent of Americans using social media today, a dramatic increase from the mere 5 percent that Pew Research Center first tracked in 2005. How credit unions leverage social media. billion in assets.

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ICBA’s Marketing Communications Toolkit

Independent Banker

Photo by Radachynskyi/Adobe Using ICBA’s Marketing Communications Toolkit, your community bank can tell its story with intention and precision. For the banking industry, marketing can be finicky. It offers professional tips that will help fine-tune your approach and set your marketing strategy up for success. Here’s a preview.

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FTC Proposes Substantive Revisions to Advertising Guidelines

CFPB Monitor

Other changes establish principles not previously present in the guidelines. The FTC has proposed the following noteworthy changes to its guides: revise the definition of endorsement to include marketing and promotional messages.

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How To Use Social Media for Collections

SWBC's LenderHub

We have added tools to our arsenal over the years, but have you ever considered adding Social Media to your collection mix? Today, I want to talk about the opportunity to use social media for your collections and skip tracing efforts.

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Facebook Agrees To Labeling Program For UK Instagram Posts

PYMNTS

The Competition and Markets Authority has been investigating hidden advertising on Instagram over concerns that too many social media influencers are posting content about businesses without making clear where they have been paid or incentivized to do so, and that the platform was not doing enough to tackle the problem,” the announcement explains.

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How to Write a Social Media Policy for Your Financial Institution

Long Lasting Ideas

The expansion of social media in the workplace and for personal use has made it vital for financial institutions to include a specific social media policy within its policies and procedures. 8 Steps to Create Your Social Media Policy. IBM Social Computing Guidelines. Visible Banking List.

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How Fintech Organizations Can Better Leverage Social Media

William Mills

Social media has become an extension of an organization’s brand, and there are many aspects fintech organizations should consider as they build their online presence and brand identity. In our article, Social Media: The Basics , we offer best practices for addressing negative comments and increasing engagement.