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Mobile vs. Desktop Usage In 2020

Perficient

This study is a comprehensive review of mobile versus desktop usage on the web. Mobile devices drove 61% of visits to U.S. of all website visits in 2020 came from mobile devices—an increase from 63.3% The following table offers an in-depth overview of mobile versus desktop usage in 2020. and globally. Globally, 68.1%

Mobile 421
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3 Ways Financial Institutions Can Step Up for Underserved Communities

Perficient

The financial services industry must consider its customer experience game while also grappling with a sense of distrust from many communities due to systematic barriers, maintaining utmost accessibility due to the essentiality of the business, and the lack of financial literacy across the country. Trust and Transparency. .

Community 275
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Why community banks should partner with fintechs

Independent Banker

With consumer expectations seeming to evolve faster every year, community banks could consider partnering with a fintech to keep up with technological innovation. Swashbuckling, nimble, well-funded and unapologetically entrepreneurial, fintechs are offering innovations that allow community bankers to dream big in a host of ways.

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Can fintechs enhance your bank’s marketing campaign?

Independent Banker

Kathy Strasser of IncredibleBank is evaluating marketing campaign management platforms. We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. Fintechs know how to reach and work with the community.

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5 Keys to Effective Financial Content Marketing

Bank Innovation

Many financial institutions—especially small, community-focused ones—have limited marketing budgets. Today we’re discussing five keys to effective financial content marketing that can help your institution get plenty of bang for its buck. Invest in mobility Any millennial will […].

Marketing 170
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New Trends Redefining the Role of Community Banks

Independent Banker

This year, an overwhelming amount of industry and media attention has been focused on sky-high neobank valuations, big tech’s continued foray into banking, and emerging finance trends, like buy-now-pay-later and the growing cryptocurrency market. Community FIs are critical to maintaining competition and equity in the U.S.

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Community Bank CEO Outlook 2022: Your priorities for the new year

Independent Banker

Independent Banker ’s annual Community Bank CEO Outlook survey reveals how community bank leaders plan to leverage today’s deposit-laden banking environment to grow this year. Janet Silveria, Community Bank of Santa Maria. So, what’s at the top of community bank leaders’ to-do lists? What changes will 2022 bring?