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4 trending social media tips to know

Independent Banker

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. We asked them for their need-to-know social tips. By Julie Kendrick. Martinson observes. “We

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Social Media Innovations And SMB Challenges

PYMNTS

Burberry has created a “mini program” with Tencent that provides exclusive content and tailored experiences that can be unlocked on WeChat, at a time when China has millions of mini-communities on the social media platform. 11.6%: Estimated share of China’s total retail eCommerce sales that are driven by social commerce.

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How important is a social media community in banking?

Abrigo

Much like the internet was once considered a fad, the same was said not so long ago about social media. The social network truly connects people. Clearly, those in the “social media is a fad” camp were mistaken. Which banks and credit unions are doing social media well?

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Gallery: Priming Your Social Media Strategy for Amazon’s Prime Day

The Financial Brand

This article Gallery: Priming Your Social Media Strategy for Amazon’s Prime Day appeared first on The Financial Brand. This gallery of social media posts illustrates how seven different types of messages can be used to maximum effect. Prime Day is a great marketing opportunity for banks and credit unions.

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Market your community bank with first-party data

Independent Banker

Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways. Data about existing customers can even help community banks improve their efforts to find new customers.

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Starting Early: Inside Community First’s Youth Agriculture Lending Program

PYMNTS

Families with multiple kids in such programs may need to spend $6,000 to $8,000 all at once, explained Rebecca Nystrom Brito, member development specialist at Community First Credit Union. Community First has been offering youth agriculture loans of $100 to $2,500 at 0 percent interest for five years.

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Facebook India Targets Small Biz In eCommerce Grant Drive

PYMNTS

Facebook will dole out millions in cash and advertising credits to small businesses across India, while also helping merchants launch online gift cards, as the social media giant pushes deeper into the country’s fast-growing eCommerce sector. Gift cards will help small businesses reach more potential customers online.”.