Long Lasting Ideas

FEBRUARY 22, 2016

I have a friend, a retired executive for a well-known global brand. It’s about old-school “social media’. For the rejected party, it communicates three negative messages: My time wasn’t valuable; I failed at the interview; The hiring authority doesn’t value people. On a wall in his home hangs a letter. Eye contact.

social media 40

social media United States Branding Meeting 40

Social Assurance

SEPTEMBER 10, 2021

In the first segment of our Building a Brand series, we defined what a brand is and the importance of differentiating your brand message within the financial industry. Once you’ve established that brand message and clarified your brand direction, it’s time to begin rolling out your new and enhanced financial brand.

Branding 15

Branding social media Case Study Study 15

Social Assurance

JUNE 15, 2021

Is your community something you’re proud of? What effort are you putting in to better your community? Financial brands are truly are the heroes in their communities. Our Community Spark award recognizes banks and credits that are going above and beyond to create a spark and make a difference.

Community 15

Community How To social media Branding 15

PYMNTS

NOVEMBER 27, 2020

I think pawn shops provide an invaluable service, they’re an invaluable part of a community,” Summa said, noting the reality that there are currently over 40 million unbanked Americans who have no access to check, ATMs, credit cards or loans. But he says pawnshops cater to all manner of customers that defy stereotypes.

social media 218

social media Software ATM Lending 218

PYMNTS

OCTOBER 10, 2020

It even accepts credit cards. GM David Berson, whose great-grandfather bought the Brooklyn eatery in 1950, told the media that the restaurant had partnered with delivery app Caviar , which is owned by DoorDash and serves pricey establishments. Burgers, too.) It centered, like this story, on steak. Or Steak-Umm , to be precise.

Omaha 254

Omaha social media Analysis Industry 254

PYMNTS

FEBRUARY 24, 2020

Products in the box come from brands such as Milwaukee, Ryobi and Gorilla Glue as well as Varathane, Watco, Everbilt and 3M. Slingerland said the box aims to include quality brands and quality items — products that, in other words, will be of value and will stand the test of time. Marketing And eCommerce.

Tools 146

Tools Milwaukee Millennials social media 146

PYMNTS

APRIL 25, 2016

In June 2015, the social media titan dropped the requirement to have a Facebook account to use the service, a strong indication the two will become unbundled, so to speak. All of these revelations left technology pundits guessing at exactly what direction the social media giant plans to take its messaging service.

Retail 100

Retail Payments social media Branding 100

PYMNTS

MARCH 5, 2018

Procter & Gamble made headlines last week when its Chief Brand Officer, Marc Pritchard, confirmed that the world’s largest advertiser cut $200 million of digital advertising spend in the last nine months of 2017. In the face of the big brand digital ad spending backlash, it seems now big brands are thinking that way too.

Google 123

Google Branding social media Video 123

PYMNTS

JANUARY 10, 2020

Millennials and younger generations are digitally minded and want to interact with brands that can answer their personal requests through online and mobile channels. It has created more flexibility on the consumer side, too, including developing payment methods outside of traditional credit and debit cards or mobile wallets. “A

Millennials 131

Millennials social media Mobile Payments 131

PYMNTS

AUGUST 14, 2019

The brand has a cult-like following on Instagram, with more than 92,000 followers, and has sold out four times this year, per its website. Consumers can pay with major credit cards, PayPal and Amazon Pay, among other online methods. After many months and calls, they found one who believed in them. The eCommerce Experience. The Market.

Innovation 116

Innovation social media America Online 116

Independent Banker

SEPTEMBER 30, 2021

But for most community banks, building a trustworthy brand isn’t a conscious effort. So first, we’ll look at how two community banks have become trusted pillars of the community through charity work and good old?fashioned billion-asset community bank. Build your community. It’s in their DNA.

Community 139

Community Community Bank social media Security 139

Banking 2020

OCTOBER 16, 2014

Jill discussed VWCU’s ongoing partnership with University of Arizona’s football organization and how their recent online video campaign has increased engagement with the local community. This campaign has increased our engagement with the local community. How have you used social media to increase engagement among your members?

Arizona 68

Arizona social media Tucson Video 68

PYMNTS

JULY 26, 2016

As a growing number of consumers abandon paper currency for cards and digital solutions, however, many charities are looking to cash in on more advanced payment methods. Social media giant Facebook made numerous headlines this month as it continued to expand its technological and marketing features.

social media 100

social media Retail Software Online 100

Long Lasting Ideas

FEBRUARY 16, 2016

The Independent Community Bankers Association and BankMarketingCenter.com offer some great ideas that BankMarketingCenter.com can help you plan and implement great digital marketing. Advertise and promote a webinar using social media aimed specifically at entrepreneurs on how to create a small business and how your bank can help.

social media 40

social media Community Tools Strategy 40

Gonzobanker

DECEMBER 22, 2020

And how did community banks and credit unions respond to the COVID craziness? Our clients showed banking at its best – obsessed with customer well-being, good corporate citizenship, and strong community focus. Jill is continually demonstrating just how loud a $300 million community bank can roar! Bravo Brett and team!

Idaho 170

Idaho Community Industry Strategy 170

South State Correspondent

JULY 24, 2023

The brand amplified its marketing spend by creating a consistent theme of products and partnerships that reinforced themselves. Bank Lesson : Banks should consider developing and amplifying a signature brand element through their marketing. Walk into the average branch, and it’s usually hard to discern a bank’s brand.

Marketing 195

Marketing social media Branding Apple 195

South State Correspondent

MAY 1, 2024

Honkook Kim and his Gentle Monster Brand is a perfect example. With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. Leveraging social media, Gentle Monster started to get traction.

Innovation 195

Innovation social media Branding Marketing 195

Social Assurance

NOVEMBER 29, 2019

The holiday season is a great reminder of how important it is to show your customers and communities appreciation. After all, who matters more in your community than the people who make it what it is? Just like the in-person connections you’re making at your branches, open communication plays a critical role on social media.

How To 15

How To social media Community Branding 15

PYMNTS

AUGUST 10, 2016

Though it’s easy to see why other happenings in and around the country have overshadowed Brazil’s tech community, Rio de Janeiro’s tech scene is quickly earning notoriety. Visa has been the plastic credit card for the past 50 years, so what we are focusing on is bringing all the same element to a Visa payment experience.”.

Innovation 100

Innovation Apple social media America 100

NCR

MAY 16, 2016

Just be sure to include more about how your product can solve the visitor’s problem or otherwise benefit them, than how you intend to build your brand. Get involved in local events, festivals, anything related to the community which you can blog about or offer special promotions. Social Media. Link Building.

Strategy 53

Strategy social media Google CA 53

PYMNTS

MARCH 5, 2018

This new round of capital will help us further our mission of connecting communities around the world through last-mile delivery,” CEO Tony Xu said. And DICK’S wasn’t the only big brand looking to change its role in this story. Additionally, the First National Bank of Omaha announced it will stop issuing an NRA-branded Visa card.

Regulation 108

Regulation Data Regional America 108

William Mills

MAY 11, 2016

Credit cards offer rewards but over 60% of payments are made on debit cards. Chip card reader for when customers are shopping online to improve security. Verifies the card and pushes that information onto the merchant. Branded version is available. ^KT. The account has a tie into social media and sharing.

Video 40

Video Mobile social media Analytics 40

Independent Banker

OCTOBER 28, 2014

In a world where information can be the most valuable currency, community banks are gathering more of their internal data. a bank software provider in Cedar Park, Texas, most community banks gather data well for reporting purposes. says most community banks are gathering, monitoring and reporting data well from core areas.

Data 88

Data social media Community Bank Community 88

Social Assurance

JUNE 9, 2015

Perhaps they had menu items that didn’t fit the brand. The same things that make our experiences in a restaurant either wonderful or awful, are critically important to how we run events for our brand. Brand Your Event. Build an opportunity for people to join in celebrating your brand while making memories at your event.

Marketing 12

Marketing social media Branding Community 12

Independent Banker

NOVEMBER 13, 2014

In a world where information can be the most valuable currency, community banks are gathering more of their internal data. a bank software provider in Cedar Park, Texas, most community banks gather data well for reporting purposes. says most community banks are gathering, monitoring and reporting data well from core areas.

Data 70

Data social media Community Bank Community 70

Fintech Labs Insights

OCTOBER 11, 2016

Social media & PR champion. can’t provide a flow of inbound leads to the agents; this is where established FI brands can leverage their standing in the community (within RESPA guidelines, naturally). Reward point bonuses for home-related purchases on your credit/debit card. Homeowner/rental insurance.

social media 12

social media Strategy Community Seattle 12

PYMNTS

NOVEMBER 9, 2018

The new shops will feature 100 popular small businesses and digital brands on Facebook and Instagram into retail stores, and will be housed in The Market @ Macy’s. The Market @ Macy’s helps both emerging and established brands reach new audiences by showcasing them in a physical space inside Macy’s.

Video 153

Video Las Vegas San Antonio Branding 153

Social Assurance

APRIL 4, 2016

But in an age of convenience and cards, cash rarely makes its way into my wallet or onto my To-Do list, and therefore dictates where I spend my lunch dollar. He ordered a credit card reader for the owner. Now, whether said owner makes the jump into the card transaction world or not is a whole other issue. Frictionless.

Millennials 12

Millennials Marketing Strategies social media Cards 12

PYMNTS

JUNE 24, 2019

All of the items—such as hand-blended hair serum and handmade fruit spray—are made by California artisans, with no big corporate brands included in the boxes. For payments, the company accepts credit cards and debit cards. The Brands. McClure noted that the items work as a whole collection or can be broken apart.

Regional 100

Regional California social media Branding 100

South State Correspondent

OCTOBER 4, 2023

Consider that many banks have one person in their marketing department, and then they task that person with managing events, merchandise, and brand building. Most of these campaigns revolve around an email drip campaign, digital advertising, retargeting, social media, podcasts/video, and print. You can do this with small wins.

Marketing 195

Marketing Taxes Training Management 195

NCR

APRIL 28, 2016

By leveraging cost-effective digital tools, institutions can not only add value to their customers through education, but also gain increased exposure in their community. Most bankers are aware of existing social resources such as Facebook, Twitter and LinkedIn. Two useful tools include Infogram and Pablo.

social media 40

social media Tools Resources Analytics 40

Gonzobanker

NOVEMBER 18, 2014

Pointing to creating sales opportunities with branch traffic declines, Verba talked about the power of instant issue/replacement debit cards and 1 million gift cards issued a year. Barclaycard discussed its social media and crowdsourcing, including a site where customers share travel stories and openly discuss product options.

Chicago 97

Chicago Retail Branch Design Training 97

Gonzobanker

DECEMBER 22, 2015

Now, to avoid any cue card and teleprompter issues, we’ll just go with the written list again this year. No one has been more successful at using social media to generate awareness and a positive image for their bank than Jill (@JillCastilla, @CitizensEdmond). Community bank marketing resources. And the winners are ….

Community Bank 60

Community Bank Apple Community Technology 60

Gonzobanker

DECEMBER 14, 2023

Not the financial industry’s “Troublemakers ” – those regional and community banks, credit unions and supporting fintech entrepreneurs who continue to engage customers and communities and find niches that keep the grassroots of our country’s financial system alive and kicking. We are in awe. Seriously in awe.

Fintech 194

Fintech Community Regional Technology 194

Banking 2020

JANUARY 20, 2016

Cash and checks have taken a backseat to faster, more efficient payment methods like credit and debit cards. Cryptocurrencies like Bitcoin run on a decentralized system of computers and use a secure “ blockchain ” ledger that is verified by the community through cryptography.

Mobile 40

Mobile Millennials Bitcoin Security 40

Gonzobanker

DECEMBER 20, 2018

Leveraging the Virtual Wallet brand it built years ago, it will be worth watching how PNC fares in 2019. CVB Financial acquires Community Bank. With active investment and community engagement, Hispanic membership growth at ICCU is now more than twice the rate of other household segments. GonzoBanker of the Year – Mid-Size Banks.

Fintech 101

Fintech Conference Innovation Community 101

CB Insights

JUNE 17, 2020

Meanwhile, brands that were already virtual-first have seen dramatic increases in adoption during the crisis. Sales of the interactive at-home fitness brand Mirror doubled in the weeks following Covid-19’s arrival in the US. It’s a sad consequence, but there is no other way [to communicate].”.

Industry 101

Industry Technology Online Video 101