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4 trending social media tips to know

Independent Banker

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. We asked them for their need-to-know social tips. By Julie Kendrick. Martinson observes. “We

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Social Media Innovations And SMB Challenges

PYMNTS

Burberry has created a “mini program” with Tencent that provides exclusive content and tailored experiences that can be unlocked on WeChat, at a time when China has millions of mini-communities on the social media platform.

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Social Media Network Nextdoor Eyes IPO

PYMNTS

a social media network that is something of a combined Facebook, Craigslist and Yelp and whose members connect only with neighbors, is exploring going public, Bloomberg News reported. Nextdoor Inc. , In April, Nextdoor and Walmart collaborated on a program the titled “Neighbors Helping Neighbors.”

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Casper Warns Social Media Celebs Could Pose Investment Risk

PYMNTS

mattress-in-a-box company Casper has underscored the increasing power of social media influencers to propel or hinder brands. Use of social media and influencers may materially and adversely affect our reputation,” the company said.

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Banks Build Communities, Attract Customers with Social Media

Accenture

By 2017, close to three billion people will be using social media. 1 This near-ubiquitous channel presents financial institutions with a tremendous opportunity to create new relationships or strengthen existing ones. We are encountering more and more financial institutions taking. Read more.

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Community Banks Need a Social Media Reality Check

The Financial Brand

This article Community Banks Need a Social Media Reality Check appeared first on The Financial Brand. Smaller banks rely on social media to promote their brands — yet most of their strategies leave something to be desired.

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How important is a social media community in banking?

Abrigo

Much like the internet was once considered a fad, the same was said not so long ago about social media. The social network truly connects people. Clearly, those in the “social media is a fad” camp were mistaken. Which banks and credit unions are doing social media well?