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How Can Regional Insurance Carriers Harness the Power of AI?

Perficient

One such industry that will be forced to utilize AI solutions to gain a competitive advantage is the regional insurance carrier industry. By harnessing the power of AI, regional insurance carriers can streamline their operations, enhance customer experience, and make more informed decisions.

Regional 221
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Social Commerce And Livestreaming Attract Big Brands In Southeast Asia

PYMNTS

That’s the current state of play in Southeast Asia where social commerce is growing rapidly as brands try to find new ways to sell during the pandemic. Overall, the number of live-sales in the region increased nearly 67 percent, thanks to the heaviest usage among shoppers in Singapore and Thailand.

Branding 221
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Visa’s Sensory Branding Goes Global

PYMNTS

Today (June 17) Visa is announcing that their sensory branding suite is in over two dozen countries care of a dozen new partnerships. Visa’s sensory branding suite of products includes a sound, animation and haptic cues for consumers and merchants when a Visa transaction is completed.

Branding 116
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Retail 2020: Looking Back On D2C Brands

PYMNTS

Direct-to-consumer (D2C) brands came in two flavors during 2020. The second flavor were the brands that had seen traction before the pandemic and flourished during it with innovative marketing, fresh business models and cool packaging. When those markets sparked a fan base and reorders, the company was born.

Branding 162
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Afterpay Hires Ex-Airbnb Official For Global Marketing

PYMNTS

Geoff Seeley, former Airbnb marketing official, is now working with payment company Afterpay as its global marketing leader. Before that, he worked on digital transformation at Pearson , the world’s biggest education company, and he also worked in marketing at Unilever , Ogilvy and Dentsu Aegis.

Marketing 163
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Perficient Interviewed for Forrester: The Future Of Insurance

Perficient

With new risks, shifting market dynamics, and the unstoppable march of technology, the insurance industry finds itself at a crossroads. A robust digital strategy and API development plan are imperative for success : Partnerships and experiences serve as extensions of carrier brands, necessitating careful cultivation.

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How Analytics Can Help Fashion Brands And Retailers

PYMNTS

What does it take for a fashion brand to stay on top of the trends? A lot of market data. But not all brands excel at crawling the web for information relevant to their businesses. “A An International Market. Brands and retailers work on a global scale, after all. Its technology works like Google , in a sense.

Analytics 162